Manners and Etiquette: Outdated? Or The Ultimate Source of Influence? With Royalty Advisor William Hanson

How Can I help you? (docs.google.com/forms/d/e/1FAIpQLScMZYiXq5WopG…)

In this episode of the Legend Effect Podcast, host Howie Chan interviews William Hanson, a leading authority on etiquette and influence who advises royalty, banks, and global brands.
They explore how manners, often seen as outdated, help us connect across cultures, lead with influence, and simply be kind.
William explains the difference between manners and etiquette and shares practical tips to show up with confidence, clarity, and connection in any setting.

Episode Breakdown:
02:41 How William handles others' opinions about his agitating content
06:39 The difference between manners and etiquette
08:29 When to break the rules of etiquette
10:24 The role of etiquette rules for community and belonging
12:32 The consequences of a world where everyone is insecure
13:58 Making etiquette more accessible and William's book cover controversy
18:32 How manners and etiquette rules help and why they matter
25:17 Navigating an etiquette mishap
27:47 Two powerful habits that we could all benefit from having
32:12 What it takes to leave a good first impression
36:07 How to give a good handshake and get out of an awkward one
39:47 The importance of leading by example
41:04 How to approach etiquette rules in a different culture
42:45 Keeping up with the changes in social etiquette
46:43 Breaks in etiquette that drive William mad
49:07 William's viral, controversial How To Eat videos
54:02 How to be more influential as a leader and as a new neighbor
58:01 The power of humor and not taking yourself too seriously
1:01:04 One etiquette rule on its way out and what should remain
1:03:46 A letter to William Hanson’s younger self

From Our Guest:
Website (williamhanson.co.uk)
YouTube (youtube.com/@WilliamHansonEtiquette)
Get the book, Just Good Manners (williamhanson.co.uk/books).
Podcasts, Help I Sexted My Boss (sextedmyboss.com) and The Luxury Podcast (open.spotify.com/show/5LIrs3HAkBoaBLsjvSD73L).
The cringe comments video (youtube.com/watch?v=Ewc3ZZk_F2s) that Howie shows William at the start.
How To Eat videos: Banana (youtube.com/watch?v=W8-8LVRMDpI), Rice (youtube.com/watch?v=qIk9qI7ntI8), and Peas (youtube.com/watch?v=FsDOCVneabY).
Catch up with myepisode with 6x USA Memory Champion Nelson Dellis (howiechan.com/legendeffect/nelsondellis) to learn how to remember names.

It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽
Join Legend Letters (legendletters.co/subscribe): The free newsletter helping thousands of business owners influence human behavior (and look like a legend) using brand psychology.

Hosted on Ausha. See ausha.co/privacy-policy for more information.