IT’S JUST COFFEE!

Why a Busy Café Can Still Lose Money | ERICA ESCALANTE!

Montag, 21. September 2026 · 1 h 09

MP3

Shownotes

A queue out the door doesn’t mean there’s money in the bank. Café consultant Erica Escalante joins Rohan and Ben to unpack why busy cafés can still struggle to pay the bills, and what owners can actually do about it.

From pricing your menu and selling more retail coffee to getting your team across the numbers, Erica shares lessons from nearly a decade running her own café and bakery business. We also get into burnout, better leadership and why loving coffee isn’t enough to run a healthy business. Somehow, the solutions involve colourful spreadsheets, puppets and taking ourselves a little less seriously.

If you’re new here, welcome! We get into the big debates, brilliant people and everyday chaos of the coffee world. There’s plenty to take seriously, but at the end of the day, it’s just coffee!

CHAPTERS!
Busy Doesn’t Always Mean Profitable
APAX LAB
Meet Erica Escalante
From Barista to Café Owner
Learning Your Costs the Hard Way
Is Your Café Actually Making Money?
Why Your Team Should Understand the Numbers
The Café’s Role in the Coffee Supply Chain
How Do You Raise Coffee Prices?
Better Margins Without More Customers
Getting Over Your Fear of the Books
Stress Is Not a Badge of Honour
Building Systems That Work
Where Café Leadership Goes Wrong
Why Owners Wait to Ask for Help
Inside The Cafe Operator
A Hotline for Café Owners
Erica’s Advice for Struggling Owners
Hot Take: Loving Coffee Isn’t Enough
Industry Shout-Out
Building a Café in France
Where to Find Erica

Find Erica:
Consulting, resources and workshops: [ericaescalante.com](ericaescalante.com)

Want more coffee content?
IT’S JUST COFFEE: [Find everything here](linktr.ee/itsjustcoffeepod)

Want to get in touch?
Hit us up at hello@itsjustcoffeepod.com with your questions, hot takes or guest suggestions.

Proudly sponsored by:
APAX LAB: [apaxlab.com](apaxlab.com)

Thanks for listening!

#EricaEscalante #CafeBusiness #ItsJustCoffee

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