The Hardest Question in AI Right Now: Is It Worth It?

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AI is getting more expensive, and "it feels faster" isn't a good enough answer anymore. Mitch, Mike, and Matt talk through why AI ROI is so hard to pin down, the difference between giving people AI tools and building AI into your business processes, and how consumption-based pricing is changing the math. Along the way: razors and blades, alpacas, third graders with PhDs, and how AI kept Bulb Digital from hiring another project manager.