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Markenkraft - Der Podcast über Markenführung und Markenforschung· Folge 24

Metalife & Mirror Worlds – Barry Chudakov, Technology Expert & Futurist (English)

Freitag, 1. April 2022 · 1 h 18

MP3

Shownotes

How the metaverse will influence our perception, our thinking and our view of ourselves
Barry Chudakov is an award-winning creative director who has been a Chief Brand Officer and a brand consultant for international companies. He is regularly quoted as a technology expert and futurist. Barry invented the concept of Metalife and has been writing about, and giving talks on, meta realities for almost 15 years. Now Mark Zuckerberg has renamed Facebook to Meta, and many VCs and others in the investment and business worlds are touting the metaverse, a world Barry predicted and wrote about extensively.

Paris Martineau, former Wired editor, referenced Barry on Twitter: "In 2011, pew research center asked tech experts to predict what the world would look like in 2020. while others worried that google would make us illiterate or tech would kill the web, one guy got it so so so right".

Medium bchudakov.medium.com

Metalifestream (Facebook/Meta) bit.ly/3ivE925

Twitter twitter.com/barrychudakov

Pew Future of the Internet pewrsr.ch/3iwzoFG (In the search bar, upper right corner, type Barry Chudakov to see all mentions)

References and further Reading

sooii.de

David Abram The Spell of the Sensuous

Mary Aiken The Cyber Effect

Dan Ariely Predictably Irrational

Winifred Gallagher The Power of Place

David Gelernter Mirror Worlds

Erving Goffman The Presentation of Self in Everyday Life

Yuval Noah Harari 21 Lessons for the 21st Century

Daniel Kahneman Thinking Fast and Slow

Kevin Kelly “Welcome to Mirror World” (Wired Magazine, March 2019)

Jaron Lanier You Are Not a Gadget

Timothy R. Levine Duped

Robert K. Logan The Alphabet Effect

Marshall McLuhan Understanding Media

Leonard Mlodinow Subliminal

Hans Rosling Factfulness

Leonard Shlain The Alphabet Versus the Goddess

Sherry Turkle Life on the Screen, Alone Together

David Weinberger Everything Is Miscellaneous

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