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Raw Data with Rob Collie

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Raw Data with Rob Collie breaks down the complex world of AI into practical actions for modern business leaders. With co-host Justin Mannhardt and expert guests, the show uses real stories to deliver clarity and confidence to turn your data into real business value. Catering especially to mid-market leaders who know their size isn't a limitation but a competitive advantage, Raw Data cuts through the hype with straight talk from people who've actually built, deployed, and lived with these systems in high-stakes environments. Whether you're a business leader drowning in AI noise or a data practitioner ready to get off the starting line, you'll get accessible breakdowns of technology that drives actual impact, confidence-building roadmaps for modernizing data analytics, and practical wins you can apply immediately. This isn't theoretical frameworks or jargon wallpaper; it's honest guidance from leaders who've been in your shoes and figured out what actually works, so you can too.

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  1. Seven Years. Five Weeks. One Million Dollars.

    We just rebuilt our entire website in five weeks. Rob figures getting the same result the old way would have cost at least a million dollars. No, AI didn't replace the marketing department. Nobody got fired. And nobody found a magical button l

  2. AI and the Art of Building Backwards

    There are two ways to build backwards. One starts with the answer you actually want and works its way toward the plumbing. The other starts with the plumbing and hopes the answer is in there somewhere. Consulting has historically been awful

  3. AI and the Rule Nobody Wrote

    Rob has a lot of Claude folders now. One knows the book. Another knows the company planning. Others have picked up meeting notes, briefing docs, LinkedIn ideas, strategy work, and whatever else was useful enough to save at the time. None of

  4. Your Favorite AI Has a Moat Problem

    For a minute there, it looked like the AI wars would come down to who built the smartest model. Rob's not buying that anymore. Take Claude. Rob's increasingly convinced that what makes Anthropic so sticky isn't Claude itself. It's Claude Co

  5. Knowledge Is Having Its Data Moment

    For years, businesses learned that having data and being able to use it are two very different things. We cleaned it, structured it, modeled it, argued about which version was the truth, and built entire careers around making messy informat

  6. What is "Botsitting?" (plus: Data Agents Continue to Blow Our Minds)

    There's a new word for what your team is doing with the AI you bought them. You're not going to love it. "Botsitting." Babysitting, but for bots. Journalists are suddenly all over it, and not one of the AI people Rob asked had ever heard of

  7. Power BI Veterans React to the Fair Game AI Book

    For most of tech history, the new thing belonged to the new people. Then AI showed up and ruined a perfectly good pattern. Because the smartest model on the planet can know darn near everything and still have no idea how your company works.

  8. The Crafter's Edge with Pedro Rossello

    There have always been people who can't help themselves. Give them a clunky process, a messy spreadsheet, or a problem nobody owns, and they're already halfway to building something better. Rob calls them crafters. They were valuable before

  9. Everyone's Priority. Nobody's Job

    AI headlines have already moved on to the deep end. Most businesses haven't. Every week brings another headline about what's next for AI. Build your own model. Train your own LLM. Customize everything. It's exciting, unless you're one of th

  10. The End of All You Can Eat AI

    For about two years, we've all been reaching for the biggest hammer on the wall because someone else was paying for the nails. If you were on a subscription, you grabbed the biggest, baddest model on the menu and used the crap out of it. Tw

  11. Waiting Worked...Until AI

    For years, Rob had a pretty good system. When a new technology showed up, he didn't immediately declare it the next big thing. He wanted to understand why it mattered first. Sometimes that meant jumping in early, like he did with Power BI.

  12. Why Bigger AI Isn't Always Better

    Microsoft just unveiled a monster of a machine built for local AI. More memory. More horsepower. More everything. Which led Rob and Justin to a question that has almost nothing to do with the hardware. Are we already using more AI than the

  13. What Happens After the AI Works?

    For the past few years, the conversation around AI has focused on the technology. Which model is best. Which tools to use. How fast everything is changing. But once you start building with it, a different challenge emerges. The technology i

  14. Absences, KPI Updates, Book Title and Pre-Order Bundle Reveal

    If you've listened to the podcast over the past several months, you've probably heard Rob mention "the book" a few times. Well, it's finally done. In this solo episode, Rob reveals the title, shares the story behind it, and talks about the

  15. It's Time to Start Looking Into Microsoft IQ

    Rob was supposed to be finishing his book. Last chapter. Two days past deadline. Freedom was right there. Instead, he hit pause and recorded this. Because something from a few weeks ago wouldn't leave him alone. A Microsoft exec had dropped

  16. Cowork Builds Apps Now, and 'Acquired Skills Will Appear Here' w/ Garett Medlin

    Garett Medlin just got the official title for the job he was already doing: AI Practice Lead at P3. He's also the person responsible for Rob trying Cowork in the first place, despite Rob's very reasonable question: "Why the hell would I wan

  17. AI "versus" the Medical Establishment, Rob's Sith Name, and the Death of Social Media?

    Rob didn't go looking for a fight with the medical system. He just showed up with receipts. Claude had already mapped the symptoms, suggested the tests, and summarized the situation better than any portal ever would. And instead of pushing

  18. Book PR, Fourth-and-One, the AI Knowledge Cliff, and LinkedIn WTF Moments

    Something shifted this year and you can see it in the reactions. Not to the technology. To people talking about it. Rob shared a screenshot on LinkedIn. CFO. Friday night. Using CoWork in real time. The kind of moment where you have to stop

  19. How Claude Cowork is Helping a College Senior Boil the Job-Hunting Ocean

    The job hunt is a numbers game. The problem is, the numbers are brutal. Hundreds of applicants per role. Ghosted applications. "Entry level" jobs asking for experience no one at 22 could possibly have. In this episode, Rob brings on his dau

  20. More Cowork Love, "Data Gene" Gets a Rebrand, Tiny Bottle, and the End of Wordpress

    The work feels different now. You can hear it in this one. Something that used to feel like overhead suddenly starts pulling its weight. Not a demo. Not something you have to babysit. It's actually doing useful work while you're still figur

  21. Knowitall Doctors, Mac Keyboards, More Love for CoWork, and Maybe it was the Models After All

    Most AI still lives in the "that's pretty cool" category. It answers questions, writes a decent paragraph, maybe even points you in the right direction. And then you still have to go do the work. That line is starting to move. Not in theory

  22. Why CoPilot Cowork is a Big Deal

    Most people think they've already experienced AI. They've asked a chatbot a question, had it summarize something, maybe even draft an email. That version is useful, but it isn't the one that actually changes how work gets done. The real shi

  23. Career Growth Curves and the Data Gene as the Answer to Everything

    Every once in a while a new tool shows up that bends the career curve for a certain kind of person. Not everyone. Just the people with that itch to poke at systems until they finally give up their secrets. The same instinct that used to tur

  24. Who's the AI Stakeholder: Leaders or Employees?

    Rob and Justin had a plan. Scale Justin's brain across the entire P3 consulting team. Build an AI agent that bottled up his frameworks, his instincts, the way he navigates AI conversations with clients. In theory, everyone gets smarter over

  25. The Dangers of Letting AI Speak for You, and Why Selling AI Might be Easier than Selling Dashboards

    There's an easy button for hard conversations now, and it's dangerously good. You've got something complicated to say. It needs nuance. It needs empathy. It probably needs a little courage. The AI will draft the whole thing in seconds. It s

  26. Jensen Huang's Reindeer Games, Agent Frameworks vs. Fully Custom, and Rapid Impact vs. Technical Debt

    In this week's episode, Rob and Justin dig into the weird paralysis happening at enterprise scale. Fortune 500 companies are spending six months in high-level negotiations to build AI workflows that could be done in a week. IT departments,

  27. How to Acclimate Your Family to AI

    This week's episode steps away from dashboards and delivery stories and into real life. Rob and Justin both spent the same week realizing how naturally AI is already showing up at home. Not as a plan. Not as a lesson. Just as part of how th

  28. Tales from the Five Percent: Tangible AI Success, w/ Tuio's Juan Garcia

    This week's episode is a case study in what AI looks like when it's doing real work. Juan Garcia runs an insurance company in Spain. Industry average profit margin is 5%. He's at 15%, headed for 18%. The difference? Five AI agents in produc

  29. Rob's New Book on AI (and Why He's Writing It)

    This week's episode breaks the usual format, and that's the point. Instead of a guest or a debate, Rob does something he hasn't done publicly in a long time. He reads the foreword to a book he's actively writing. The first one since 2015. B

  30. Is AI "Vibe Coding" the Next VBA?

    Those Excel macros running your business were never meant to be permanent. Someone in accounting built them because the company needed custom software and didn't have the budget or patience for a two-year IT project. IT hates them. You know

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