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Bluewashing and Greenwashing for Companies: How to Do Real Good and Improve Your Image With Effective Sustainability Management Audiobook by Carsten Pepitz
Montag, 8. Juni 2026 · 3 min
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Title: Bluewashing and Greenwashing for Companies: How to Do Real Good and Improve Your Image With Effective Sustainability Management
Genres: Non-Fiction
Author: Carsten Pepitz
Narrator: Casey Wayman
Release date: 06-08-2026
Length:
Language: English
Publisher: Bookwire
Description:
Every company has a philosophy, a vision and a concise objective. The decisions and strategies in a company are derived from the specified corporate goals. Primarily, every company wants to make a profit and write a company story. Over time, the assumption of social and ecological responsibility has become another fundamental objective. In principle, corporate objectives can be divided into three types: economic, social and environmental. There are a number of stakeholders who influence the company's actions and the achievement of its goals: Customers, employees, partners, investors through to the journalists who report on their company.
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