Why AI Washing Won’t Work Much Longer

Corporate AI has spent years rewarding flashy announcements, dubious layoffs, and shallow use cases. But the arrival of powerful open models—and a much more sophisticated conversation about routing, customization, costs, and organizational redesign—may finally make AI washing harder to sustain. In the headlines: Palantir’s march toward AI sovereignty, Google’s enormous bet on recursive self-improvement, and Claude exposes a major vulnerability in forensic DNA software.
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