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👗 “Gilmore Girl Inc.” — Reformation’s IPO listing. America’s game-of-chicken travel. Kevin Durant’s Cannes ad. +Pretend Websites
Sustainable fashion brand Reformation filed to IPO... thanks to the Gilmore Girls Strategy. America’s biggest events week of all time begins today… to avoid surge pricing, play chicken. The big winner of the Cannes Advertising Festival… is
⚽ “Penalty Kick Math” — America’s Harvard goalie. Apple’s biggest price hike. Hill House’s nap dress. +Jensen Huang Foodie
The US goalie is a Harvard mathematician… who can predict penalty kicks. Apple announced their biggest price hike ever… because it ran out of memory. Hill House Home made $110M with their viral Nap Dress… thanks to groupchats. Plus, Nvidia’
🔪“Scream Stream” - Netflix unhinged game. Levain Cookie’s à la Mode. Housing’s Warp Speed. +Golf Sand Surge
Netflix’s new video game stars Zoë Kravitz… but the game characters call your phone. Levain’s summer cookie sales are surging thanks to one hack… It’s the à la Mode Strategy. Congress just passed the biggest Housing bill in 30 years… and Wa
🌹 “Zuck-dashian” — Kylie Jenner’s smartglasses. Kraft Ranch’s meme-dressing. Cadillac’s Iran Pivot. +Back To School?
World Cup tourists discovered Ranch dressing… so Kraft declared an internal “code meme.” Kylie Jenner launched designer smartglasses made by Meta… it could make Zuck a trillionaire. The War in Iran has changed General Motors… because that C
🥒 “Big Dill Energy” — Grillo’s viral week. Google’s A24 deal. Alan Greenspan’s jazz math. +Norway’s World Cup Fish
Grillo’s Pickles added 100K followers in 1 week… by treating Instagram like a music playlist. Google is getting into indie films… investing in the artsy A24 movie studio and giving it AI. Former Fed Chairman Alan Greenspan passed at 100… Th
🧔🏻 “The Beard Cup” — World Cup man-fluencing. Prime Day trick-or-treat. Napa’s AI Spa. + T-Rex Handbags
The World Cup is the super bowl of male grooming… and Lionel Messi is leaning into it. Amazon Prime Day begins tomorrow… here’s how to not get tricked by faux-deals. Blackstone acquired a spa in Napa Valley… because there’s AI data on the m
🍦 “Banana Split” — Interview with Ben & Jerry’s Co-Founder Ben Cohen
For years, our entrepreneurial spirit animal has been Ben & Jerry… And now we get to sit down with Ben (the Ben) of Ben & Jerry. A guy who got his business start by making up numbers (literally). This hippie launched the biggest ice cream b
🧸 “Hand-Me-Downs” — Toy Story 5’s generationalism. SpaceX’s ATM Meme. Ben & Jerry’s Interview. +Boston’s Outta Beer
Toy Story 5 reveals an existential question… Is Hollywood just a bunch of Hand-Me-Downs? SpaceX is moon-meming, it’s now bigger than Amazon… because the stock market is Elon’s ATM. We interviewed Ben Cohen of Ben & Jerry’s Ice Cream… and wh
👓 “Supermodels” — Snap’s $2200 Specs. World Cup’s half-halftime. Oatly’s crazy convention. +Wedding Witches
Snapchat launched SPECS, a computer for your face… because fashion is the 1 thing Zuck can’t copy. The World Cup’s “hydration breaks” are a money grab… Electronic Arts wants what FIFA’s having. Oatly’s turnaround recipe is working… Hosting
💪 “14-Pack Abs” — Hyrox’s IG takeover. Roku’s Golden Bachelor deal. Shaboozy killed Hermès Handbags. +European Minds
Hyrox just became the fastest-growing sport on earth… with $0 marketing budget. Roku got acquired by Fox Corp for $22B… it’s a Financial Facelift to get young fast. We’ve officially hit Peak Handbag… Hermes sales have fallen because of 1 Sh
