Running From Gadot, Fake Heists = New PR Grift? 09.04.26

In episode 2121, Jack and Miles are joined by comedian, actor, and host of Podcast But Outside (podcastbutoutside.com), Andrew Michaan (instagram.com/andrewmichaan), to discuss… Another Great Use For AI - Getting Totally Fucking Lost On A Mountain ‘Hike’, Are Brands Faking Heists To Score Free Publicity? New Worst Gal Gadot Performance Just Dropped, Mr. Beast Is Bribing Fans To Buy His Stupid Book and more!
• Hikers’ AI-Planned Mountain Climb Goes Horribly Wrong (thedailybeast.com/hikers-ai-planned-mountain-c…)
• Southern California’s great beer heist was almost completely ignored (latimes.com/california/newsletter/2026-08-30/s…)
• Pabst Blue Ribbon Sets a Deadline After 40,000 Pounds of Beer Stolen (newsweek.com/pabst-blue-ribbon-40000-pound-bee…)
• Pabst Blue Ribbon Issues 18-Day Ultimatum To Thieves After 40,000 Pounds Of Beer Is Stolen (whiskeyriff.com/2026/08/28/pabst-blue-ribbon-i…)
• Pabst Blue Ribbon offers $20,000 reward to help find its missing beer (abcnews.com/Business/wireStory/pabst-blue-ribb…)
• The Great KitKat Heist—Truckload Of Formula 1 KitKats Hijacked (forbes.com/sites/peterlyon/2026/03/30/chocolat…)
• Pabst Blue Ribbon pulls a KitKat: Why brands are turning cargo theft into marketing stunts (fastcompany.com/91599424/pabst-blue-ribbon-car…)
• From Crisis to Viral: How KitKat Turned a 12-Ton Heist into Marketing Gold (bostoninstituteofanalytics.org/blog/from-crisi…)
• How hair-care brand Jupiter turned product theft into a marketing campaign (modernretail.co/marketing/how-hair-care-brand-…)
• Turning Crisis into Creativity: How Böcker Used the Louver Heist to Elevate Its Brand (raffles.edu.my/turning-crisis-into-creativity-…)
• Plotting a Heist? This German Company Wants to Give You a Lift. (nytimes.com/2025/10/24/world/europe/louvre-rob…)
• Stunt or no stunt, KitKat’s heist comms alerted my PR Spidey senses (thedrum.com/opinion/kitkat-heist)
• Southern California’s great beer heist was almost completely ignored (latimes.com/california/newsletter/2026-08-30/s…)
• Know Your Meme: 'Enough champagne to fill the Nile...' (knowyourmeme.com/memes/enough-champagne-to-fil…)
• Snow White viewers share withering verdict on Gal Gadot’s performance (the-independent.com/arts-entertainment/films/n…)
• Former DC Star’s New Movie Earns Disastrous Rotten Tomatoes Score That Is Almost Impressive (comicbook.com/movies/news/former-dc-stars-new-…)
• Read my book, you could win a $1,000,000! (youtube.com/shorts/Df5Y-2ndQyU)
• Is MrBeast and James Patterson’s Novel Collaboration Headed for a Disastrous Debut? (hollywoodreporter.com/lifestyle/lifestyle-news…)
LISTEN: Sleep Rules Everything Around Me by WUGAZI (soundcloud.com/wugazi/01-sleep-rules-everything)
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