From Barns to Big Brands: How Haunted Houses Became a Halloween Phenomenon

This episode explores how Halloween haunted houses evolved from modest, volunteer‑run barns in the 1950s to blockbuster attractions at Disney and Universal Studios. We examine key innovators like William Castle, the commercial strategies behind major theme parks, and the technological advances that turned scare rooms into immersive, profitable experiences. The discussion shows how commerce and culture together reshaped a traditional ritual into a global entertainment franchise.

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