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AI Loves Reddit, but Redditors Aren't So Sure

Montag, 31. August 2026 · 21 min

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Recently, Reddit has attracted a lot of attention from brands hoping to use the platform to influence chatbot results. That’s because Reddit, after big deals with AI companies, is often the most-cited website in AI answers (wsj.com/cmo-today/brands-suddenly-care-about-r…). But as the WSJ Leadership Institute’s Katie Deighton (wsj.com/news/author/katie-deighton?mod=WSJ_TJPOD) reports, moderators on Reddit are pushing back against marketers’ growing interest in the website. Ryan Knutson (wsj.com/news/author/ryan-knutson?mod=WSJ_TJPOD)hosts.

Further Listening:

- Can Reddit’s IPO Survive Its Own Users? (open.spotify.com/episode/5yODChXFUU0Z2YixC8kX6…)
- ‘To the Moon’ (open.spotify.com/playlist/1qnSE3tPLL5UASkNnQkqOx)
- An Oral History of WallStreetBets (open.spotify.com/episode/466rjNkEjVk3fVp039Pwr…)

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