Build a $1M+ Solopreneur Business Using AI

0:00 If you're a solopreneur or you want to be a solopreneur, if the idea of having a business 100% run by AI interests you, this is the episode for you. I brought on my friend Samuel, and Samuel is really interesting because he's launched 100 companies in 10 years. But what's even more interesting is a lot of those companies are completely powered by AI.

0:24 Now, you know me, I'm more of a software guy, mobile app, SaaS, that sort of thing. He's an e-commerce and info guy. But I think we can learn a lot from people like that. And in this episode, that's what he does. He teaches me how to use Shopify, how to use ChatGPT, how to use HeyGen, and how to use all these things within the context of building an info product or building an e-commerce product.

0:49 I got my creative juices flowing. So if I got mine, it probably will yours. Now, if you made it this far, I would appreciate a like, a comment, and subscribe because it lets me know I should be creating content like this in the future. And it gets you more high-quality content in your feed. So, win-win.

1:07 Enjoy the episode and become a solopreneur today. We got Samuel Thompson on the pod. This guy has launched 100 companies in 10 years. He's a capitalist on the internet. The guy's playing with AI all day long. And today he's promised to share a lot of sauce. Samuel, by the end of this episode, what are people going to get out of it?

1:37 You will know how to launch an info product using Foley AI and start making money selling that product via Facebook ads in an hour. In an hour or less. And the tools that we're using, just name them off. What are all the tools? Yeah, super, super quick. We're going to use ChatGPT out the box. We're going to use Shopify.

2:01 We're going to use Canva. We're going to hire somebody on Fiverr. And then Envato Elements to give us some mockups for our images. Okay, awesome. And I just want to give one caveat to the listener, which is that even if you don't want to launch an info product, This is going to help you launch an e-commerce business, a SaaS business, a mobile app business.

2:25 Am I wrong on that? No, 100%. All right. Well, let's get into it. Dope, dope. I mean, the first thing that I always think about is like, what are you going to sell? Right. And so a lot of that is it comes down to offer. The one that we'll talk about today is this, you know, divorce book that really came from me getting married in a couple of months.

2:49 And, you know, the wedding industry is humongous, right? Like everyone's selling, you know, on Etsy, you have planners and cards and like literally everything you can need on the wedding side. And it's super expensive. And as we were going through the process of planning our wedding, you know, I was looking at the stats and it's like, well, 50% of marriages end in divorce.

3:12 And I was like, well, if the wedding market is huge, you know, the divorce market probably is like half the size. And so that's probably a massive market, which those people are being advertised to a bunch of different ways, primarily by, you know, family law or divorce attorneys. And that's a service that's associated with this offer of like when you're divorced, all of that.

3:39 But there's other things that you can offer, you know, info products or physical products or any of these other vehicles that you can run with. And I'm a big fan of like super low friction. And so an e-book became kind of the natural like, well, what if I just sold a book that helped people with this specific thing?

3:55 It started super simple as like a really messy chat GPT generated book onto a prospective landing page that I made in an hour while watching the Laker game. got a couple of sales early it then graduated to like oh i should probably you know try to make a little bit more money or put a little bit more effort into it which is what this page that you're looking at right now which i built in click funnels um is actually four and so what i was trying to do is convert higher and get a higher aov right and create a bunch of content for this um conversion rate went up which is awesome um but click funnels long term is not really where i want to live with this product and so i want to do shopify and if anyone's seen me on kerner stuff

4:44 they've seen me do some of the stuff with the hummingbirds and and all of those uh and so shopify is like my preferred go-to platform and so i figured while we're hanging out we might as just build it live and do the entire Shopify build from zero. Uh, what themes we use, all the tools, how we write all the copy, how we do all of that, how I think about the conversion side, um, and see where it takes us tracks.

5:09 Let's do it. Yeah. I mean, I find it just honestly hilarious that you're about to get married and you created a, your insight was around divorce. Hey dude, you know, it works. Uh, like I said to you before, like when, when, you know, 300 copies that the book showed up in my front door, my fiance was jokingly concerned.

5:28 She was like, what are you what is what's going on here? And I was like, baby, it's it's for econ. Come on, get with it. Yeah. And so, yeah, I think I think just transitioning this like super quick, what I can do is just show how I actually wrote the book. So this was pretty simple from the start. um all i popped in on chat gpt was i want to write a book called the divorce bible how to win your divorce that helps individuals navigate their divorce and helps them win sick like literally a 30 second prompt um then it worked through like the structure right part one part two all the chapters uh all the way through and then all i do is go like all right Please write chapter two.

6:17 Right. And then it writes chapter two, you know, do the next chapter all the way through to give you like a super bare bones book. Right. I think this book, this first version of it was, you know, maybe 70 pages, just enough to give me something to sell. and then once I had a little bit more like sales actually coming through the door I went through and did a deep research report on it and then gave it a little bit more direction around what those chapters should be based on that report and made it much more robust I mean this book for being AI generated it's actually really good and it lands at 197 printed pages and is really in depth with case studies and examples which basically was just me changing

7:04 the prompt from like, please write chapter 10 to write chapter 10, but make sure it's X number of pages or X number of words to this number of words. You know, make sure to include a case study, right? Like that sort of vibe. Then all I did was take copy and paste all of these into a Google doc and then formatted it as a five by seven, which is this size.

7:28 And then exported it as a PDF. and then all I did was design the book cover I just used the canva template here this is literally like one of their out-of-the-box templates and I just changed the copy on it to be when you're divorced then you take this as a pdf you do a what's called a pdf merge there's a thousand free tools on the internet for that and you just put a pdf one then the pdf of the book and then a pdf of the back cover which is this um and it puts it all together into one pdf file that is your book start to finish um as you can see there's there's more books coming dude we're gonna we're gonna try to get ltv up on this um but yeah so you do that then all of a sudden you you have a book um and then it's really easy like you start looking into how you need these

8:22 mock-ups and and stuff that for content which you'll see as we start to build out the shopify store um pretty simple it's it's literally just envato um and so envato elements it's like i don't know 15 bucks a month um you just go graphic templates i don't think i've ever used this it's fire i literally use it three times a week um because all you do is so like has all these product mock-ups for books right or literally whatever you want like you could do you know a car wrap like for a truck um any like that you download these you pop it into photoshop you upload your cover here uh and then it literally just like places it on the book which is sweet um which then gives you your product photos um or just like any stuff you can also we'll do it on

9:16 chat GPT to like how to generate some of these as I as I need more content as we get through. But, you know, up until this point, it's been like, how do we do minimum viable product on this? Does it work? How do we get it to work? And how do you get like at the end of the day? At the end of the day, it's all like a math equation, right?

9:37 And so like CAC versus LTV and really like you want your cash conversion cycle to be negative. So you're like, all right, How do I spend $20 to sell this book for $27 and it costs me $7 to ship so that it's at break even at a minimum? I was able to get to roughly break even on this, but I struggled to push AOV up.

10:00 And like that's where I want to go into Shopify. Multiple product listings, a little bit more of like an offer creation to try to drive it up and better attribution from meta as I run those ads. And so that'll be the main switch, which we can just get started on. Shopify is awesome. There are two. There's a there's a bunch of themes that exist that can make your life a lot easier.

10:31 One that I talk about a lot is called Solo Drop. This is specifically designed for single product stores. It's conversion optimized. you can literally just buy it and it has a bunch of these plugins already built in um this is actually what hummingbird is built on um which is this one and so this is a solo drop theme super basic um but like conversion optimized right where it's like you can put these scene pieces on you built this right this is your company yeah all through solo drop um and so right like you get multi-tier discounts like a bunch of that stuff that you would need to be able to convert and so it's pretty easy to just pop in and start filling in copy and imagery um i'm not necessarily proud of this page um but as an example i also built this which is the theme

11:29 that we're going to use for this is also an ai product by the way um which is a fun one we're going to use this theme um to build out the divorce one right and so you can see kind of the call outs that it has here selling fast right like a bunch of this stuff that you would want to boost your conversion rate are built into a few of these themes this one's called elixir this is what we're going to use for divorce um yeah like this was also similarly fully an ai product uh that i just was testing um all of this stuff is is ai generated if you're looking for products to sell uh suppleful is an awesome starting place um they are white label like supplements and like personal grooming products uh and so you can look through all of these they let you put your own

12:19 brand it's basically drop shipping supplements um and so huge fan of that because you can just use that to get your product squared up obviously your margin is going to be a little bit worse when you do it this way welcome to drop shipping um but to test something and like validate that it works before going and trying to fill an moq at you know a legit manufacturer like america manufacturing or someone similar this gets you in the door to like test products faster a nox is another great one um they're more skincare and so like you know face moisturizers and a bunch of that stuff like we've all seen ads for products like these um and i don't want to say that all of them are are using stuff like this but i know a bunch of bigger brands now that like

13:02 started testing offers using this as their fulfillment back in um and so same system that will do on the happies and then this one on the hummingbirds this is just sugar so that everyone knows like it's just sugar just sugar there's a guy on amazon that's done 30 million dollars selling sugar as hummingbird nectar on uh over the last 10 years and his branding is like atrocious has never ran a facebook ad in his life and i was like dude if he can sell 30 million dollars of it's literally sugar that's what hummingbirds eat sugar water um i could probably try to sell some of this direct to consumer and so um i'll probably end up going funny enough i'll probably end up going to a baking mix manufacturer for this one because they have sugar and just be like i

13:49 just need sugar that's it and so i think that's hopefully the plan we'll see um we're gonna launch this one again probably like end of march early april as it gets into spring just because that's when the hummingbirds start to migrate north you can read about it all in my uh hummingbird 101 uh book that was also ai generated that's an upsell um and when you when you buy hummingbird food um and so uh that'll be its own but back to solo drop great tool not super expensive either i think lifetimes like 200 yeah that's dope um elixir is the one that i've been using more um i don't remember their pricing 175 for one license i'm sure i could add more but just for the sake of the game let's do it from scratch um so you basically go in here and then they have

14:43 these templates that you see uh you can see that the the one looks probably pretty familiar uh is this this supplement one that's my happies there he is um and so it's like literally just a clone of that just to test it um i like that one so i'm just gonna go with that because i already know it and we can move faster on this um beauty template access supplements oh the discord group is kind of cool um i gotta say sam like i'm not i don't know if you know this about me but like i'm a software guy mobile app sass that sort of thing so like yeah this whole world that you're sharing like i had no idea existed like it's nuts it's like uh i mean it's all like it's rooted in drop shipping right like during covid that's like where i really cut my

15:38 teeth i was like i sold like eight hundred thousand dollars of a teeth whitening product that i found on on iliexpress um and what it did it's interesting because similar to you like i spend way more of my time like personal time really in in like agency world and and software um but my approach to marketing is all in drop shipping where it's it's like so routed in in the math right like because when you're a drop ship when you're 19 and you have a thousand dollars like you have to find a product in a marketing angle that like makes your math work super well um and so it's literally all been it's it's like drop shipping mentality applied to those other things like for our agencies like we run facebook ads that's it and so it's like i just run it

16:25 because i do it like drop shipping like it's it's econ import theme upload a zip file when you buy the elixir they will send you a zip file um beauty that's not the one that i bought but fuck it we'll just see where it goes and so that goes in there 30 minutes in dude we're gonna do this watch i have faith oh yeah oh yeah no i'm i'm like invested in this now like i need i need to know how to do this myself i got you yeah we'll wait for that to load um yeah i mean a lot of a lot of this theme makes it so you're just in like content creation mode right like you're just trying to load up all of the different elements of it that allow for it to start to work um luckily i have a bunch of that already and so like we don't have to go from from zero zero but we'll be able

17:18 to do it i'm gonna need another fresca dude license required good thing i have one pop that in there boom okay we've got the foundation um i always start when i'm doing this uh you're running when you're running ads at a product direct consumer on Shopify, 90% of the time you're running that directly to the product page of which we need a product.

17:50 So I need to do that. And so I don't really mess around with the homepage that much. It's mostly just like some filler content because no one's really going to see it. And so this is when you're divorce one thing i'm gonna do on this one is call it the starter kit because i want to push aov up right if it's just the book it's hard to sell a book for 70 bucks like it's just not really it's just not really going to be a thing uh description doesn't really matter let me see if i can find a easy copy of this by the way if you know for people who are thinking about like what is the price point be?

18:35 You can just ask ChatGPT if your price point makes sense. If you're like, hey, when you're divorced, I'm trying to sell it for $79. ChatGPT is probably going to tell you it's a bad idea if you just say, my buyer is going to... You have to explain who your buyer is in your avatar in somewhat, in pretty good detail.

18:56 Average A, what they're going to be, their average salary, that sort of thing. Yes, agreed wholeheartedly. look at our little guy dude totally ai generated just the way you like it just the way i like it dude i'm always down for a little ai-ness okay cool so now we've got our product in here we're gonna list this product at so when i was running the ads i was selling book for 29 bucks um and i was i had a one click upsell on the back so like if you go through this funnel um right like you put in all of your information you hit next and there's a there's a bump offer i'm not going to click it because it's going to auto fill my personal information uh and so i won't but there's a button that lets you like add a 17 or 18 product onto it and so it pushes your aov from 29 if they

19:49 if they if they buy it it's it's 48 mine was landing on average at like 42 43 and my cac was roughly like on good days it was sub 40 on bad days it was like 45 and so it all kind of settled into like a break-even funnel um but i know i can acquire customers sub 45 and so like when i think about pricing here it's like all right how do i get this to like you know 58 and then compare that price at you know 90 99 bucks for the starter kit um and then we'll save that product pop back to the theme that we're going to build.

20:28 Edit theme. Let's see if it gives me my product. Yellow. Look at that, dude. We've got ourselves a product. 99% of traffic is mobile. So I'm only thinking about mobile optimization. Then you're just really filling in all of the content here right um and so obviously this this template is built around uh some sort of beauty product to some degree um and so dude for the sake for the sake of the game dude password disabled for the sake of the game just just for your the audience i have never done this before but like is we're going to take this we're going to pop into chat gpt i'm going to send this link i'm going to say look at this website and give me all the copy based on the content of the book and the fact that the book helps people going through divorce when

21:44 focus on major value props dude let's see if this works dog this would be pretty nifty i guess i could give it my other one too the one that already has a bunch of the copy because that was that was going to be more of my um stuff oh proven strategies to protect your kids yep yep yep when i'm running these i'm it's like all it's mostly it's mostly copywriting which is sick because chat gpt helps with that um i mean shit we'll just v1 it let's just do what it did right yeah and obviously like if we were doing this for real z's we wouldn't just take the first output oh no yeah you're reworking it i mean i i have a bunch of like that reworked copy on this page.

22:37 Um, right. So like, I basically asked it for a bunch of ideas and headlines and then just went through and started grabbing bits and pieces about it. Um, but yeah, I mean, most of this stuff, like I, I didn't like come up with the, I don't, I've never been, I've never been married. You know what I mean?

22:56 Like I can't talk about divorce like that. Um, but luckily, luckily other people have talked about it on the internet and chat you but he knows how to find it um and so i think that that's the move um one piece that i like is this little uh emojis benefit list this is fire um and so this is like what are the five main benefits of this product uh write them each in 40 characters or less oh love it dude just so on the nose you gotta protect your kids dude you gotta protect your kids you know we can't be boom protect your kids oh i could do more than 50 characters let's do do it again but max 75 and you're doing it longer just because uh because it fits right so like to me that just feels like wasted conversion space um but i don't want it too long to go to two lines and it starts

24:05 to eat up screen real estate on the page um and so that's my general approach so and from meta what sort of conversion rate is good on a page like this um yeah i love that question um i would say if you're sitting between like three and five on something like this you're in like a reasonably good space um there's so many variables with it most of it uh is a function of like price and like type of uh product so like you can imagine like if you've gone and shopped for clothes on you know i don't know jcrew.com like you might add a bunch of stuff to cart but you might not buy and so like their their percentages are different than on something that's like a direct like please purchase this right now um but three to five is what i was hitting on hummingbirds

25:08 at a little bit of a cheaper price point, but a little bit less value. And so that would be really where I would target for this. Cool. Yeah, I guess if you're under three, you probably need to rework your copy, your offer. If you're over five, you just want to pile as much traffic as possible to this page.

25:28 Yeah, and if you're over five, depending on how your math is looking, you might consider raising your price, right? Because, again, it's all math. It's like is it's it's cost of traffic times conversion rate times AOV. Right. And so it's like if you can go and bump your price by more than 20 percent and your conversion rate only takes a 10 percent hit, like not like 10 percent of the five.

25:57 Right. So it goes to four point five. But you push your price up. Mathematically, your ROAS goes up. Right. Because like your cost of traffic maintains equal. You just pull more cash out of the back. And so you're testing that, which is like why I always do this compare at price. Like I'll do price testing.

26:16 Right. I'll run a thousand dollars worth of ads at this thing at 58. See where my metrics lie. And then I'll be like, OK, this right now has this holiday sale. And it's like we're going to call this the New Year sale. And it's like, all right, we're going to go do a I don't know, a St. Patrick's Day sale.

26:34 and it's going to be a lower amount what is the impact of conversion rate versus aov and and on roas because like all this is like all i'm ever trying to do on ecom is i'm not necessarily trying to go build some massive brand i'm just trying to create like what i would call like a rigged slot machine where i know i can put a dollar in and get a dollar and 30 cents out and then it's like how do how do i put as many dollars into that thing as humanly possible while that math holds and then when that math is why i've done 100 companies like when that math stops holding i just go and do another thing that gives me that degree of return um and so that's why i like info on on this sort of stuff is like you could just shut this thing down to get like tomorrow and

27:17 launch another ebook at the next day if you think that it has a better chance at running that math and so it's not as much of an ltv game here i think it makes sense to like play into it and of like talking about it because like if if someone had like 24 hours in the day and they were like going to make this their business they would treat it a little bit differently than i do and they'd go deeper and they'd definitely launch more books and they would try to push ltv up and they'd launch a community on the back for you know divorced parents and like grab 199 bucks a year for a facebook group of like yeah like these are all the people that have gone through what you've gone through like there's so many things that you can do on the back of like validating your own

27:57 ability to generate customers around a specific offer. Right. And so it's like, I always just start with this stuff because it's easier to literally just like validate that part. Because if that's all, that's all, that's all entrepreneurs are trying to do at the beginning of launching anything is like, can I profitably acquire customers?

28:17 Or like, can I acquire customers at all? Because if you can't, then what are you doing? And then you just move on to the next product. OK, so that's all their 2025 verified results. Latest and most up to date product based on modern science. That's hilarious. Based on customer reviews. I already know.

28:41 I already know because it happens all the time. Yes, I'm a put fake reviews on here to start and then I will replace them as I get real ones. I promise that's always the game. But you got to just see what it's going to look like limited time free gift offer this is sick this is a great opportunity to use ai um create a list of five free bonus gifts they receive when they buy the book these should all be digital products or downloads and could you explain why bonus gifts as a strategy is important yeah it's just perceived value um it just boosts conversion rate right so like you could you could uh sell the book at at 29 bucks and and have a standalone like funnel for that or you can throw in other stuff that makes them feel like they're getting a better and better

29:43 deal the way that I try to think about it on these is giving enough variety here where somebody will see one of them and be like oh shoot I really need that right like whatever this one is let's see free custom where's brush right like divorce evidence checklist somebody might see that and be like oh i actually need that and then it's like part of this bigger purchase right and so just it's a conversion rate thing more than than anything right custody preparation like somebody's gonna see that that knows that they're gonna be going through custody situation and they're like oh yeah like i need that and then we're gonna go to one line custody preparation template um it's just value add like what what can you do to give the customer more of what they um need and like drive

30:39 their desire to buy this thing up um all these icons i would do the exact same thing um of like canva here so like what is that first one financial financial protection quick guide actually dude i was over here designing some things so like financial protect all that is is a screen this is a this is actually just a canva template um and so whatever we want to call any of these like we can toss in and you can just do these ones in canva uh to make all of this stuff and so it's like cool they get all this stuff for free they purchase it this is all like conversion rate stuff um that people are looking for like you do all that description so then you could go here write a three sentence product description

31:45 do you do you prompt the way that i prompt or are you like firing away like some some pretty robust prompts yeah i feel like the way you prompt is like very to the point rudimentary like you're not there's no fat you know no it's just i just need this dude i need this i'm i'm more of like a i'll rarely prompt something that's one sentence interesting so you know and i don't know you know sometimes maybe you get better if you're if you're more direct and you're just like one sentence but i also think that giving that extra context is helpful oh for sure for sure i think there's like uh part of this is like we're under a shot clock and so it's moving quick exactly but i would say i'd like generally that's my style of like

32:36 because i i am very rarely trying to get a final output out of ai i need like i i want like a 80 percent head start right so it's like i'll grab these and be like all right like that's cool and then i'll edit this stuff a little bit more part of that is like i've also been running ads and like writing copy for a very long time and so sometimes it's just faster for me to just like what give me the idea and then i can write around it and so that's a little bit of a different approach to that yeah so this i mean this process like we can keep going through it i think people probably get the vibe right like you are filling in all of this copy with stuff from chat you just ask chat gpt for specific stuff um this stuff this is all uh hey gen and so if you want good

33:32 photos and videos of people um like holding the product i generally do it through hey gen um which is pretty fun uh there's definitely nuances with hey gen one thing that i found with hey gen that's really good is there uh you like it's with 11 labs too but like the voice cloning feature is like i think the problem with ai video is like they don't always get the fluctuation or like what's that called with your voice like the like fluctuation i think yeah right like they don't they don't capture like how someone would actually say it um and so a big piece of it uh for me has been going and creating the video but doing it with a voice that i cloned of myself saying the script um which is a pretty pretty fun one i make a bunch of these dude all the

34:26 test different stuff um so these when you make like the avatar four i basically just like pick one of their that's hilarious steven's gonna see that and laugh um i pick one of their avatars and then you can put in the product photo and then it generates like a bunch of images of the person before you turn them into like a talking video and then i just screenshot that and roll them into like you can see it on on all of these right like that's that guy and that's just a screenshot of a preview that they give me before they generate the full video um and then you do this with chat gpt too is like you just say write a write a 45 second script uh for an ad that is a customer reviewing the book and then you'll just pop you'll edit it but like then you'll just pop

35:27 that into your hey gen and it'll generate i don't know if you'll be able to hear this but see how it's like just it's a little funky but when you do the voice clone thing it works a lot better but then you can go and like create a bunch of those ads and so you have all these images and then you just start building out the ad creatives in canva you take those images you're you're grabbing all these headline copies uh directly from here that's his all right uh cool thanks now right 15 high converting static ad creative headlines um so then you take all those you'll you'll toss them into these are literally dude like they're all just templates directly out of canva like you're just loading in images it's all like what is the headline uh and that's like

36:17 when you're testing it right like this is the same this is an ad creative right it's like a picture that I took of the book. Um, and then I just had it right. The copy, right? Like this one works so well. Dude, people do not trust their divorce attorneys at all. They're always my highest performing ads, dude.

36:34 It's crazy. Um, it's like no stuff that your lawyer won't tell you. And it's like, that's the people, right. That are buying. Um, but yeah, like all of these are just like images that I took. All this stuff is the same. All AI generated with a little bit of love. Um, And then these headlines, right? Like it'll just pump out headlines like this, right?

36:56 Most people lose their divorce before court. Great headline. The book your lawyer won't hand you, right? Like all of this sort of stuff that can get used in copy across the board, right? So like when you scroll through here, right? Like this is just what they gave me. Like divorce is war. Win yours, right?

37:16 It's all just the copy that I'm pulling out of ChatGPT. And so, again, once you once you go through and have this whole all the content filled out, right, like using the agent stuff, using the chat GPT stuff. I mean, you can even some of these images are generated directly with chat GPT, right? Generate an image of this sort of person holding this sort of or the screenshot of the product to get a bunch of those.

37:45 And then you just doctor them up in Canva. and then you publish this on whatever your domain is going to be and you go and run the ads um and the ads are like i said kind of like primarily statics like you just find like templates like you can these are the recently used ones that i have like this is literally the template right here it's like i didn't come up with anything i just grabbed whatever the available templates were um to get those ads live and then toss all of them in in a cbo campaign on facebook tested at you know i generally like minimum 50 bucks a day but like if your product is more than 50 bucks a day i would just whatever your product is priced at if you know you can get one purchase off of that ad spend to break even it's like where i would

38:32 start um and so for this if i push it at 60 bucks i i would probably run it at 100 bucks a day just for the love of the game um but like you can start with with like 50 bucks a day pretty easily and so i don't know what else is worth like going deep like they'll literally if we keep going it'll just be like copy pasting all of this this over time you know basically dude you've basically shown how one person could use AI to, you know, build a business that looks, feels, smells, tastes like a really, really big business and, you know, hopefully impact people, you know, hopefully, hopefully this win your divorce book, like when I, you know, looking at some the the content like it seems valuable to me as a man who's never even contemplated divorce

39:31 but you know what i mean right yeah um so what's really cool is i think this this shows some of the opportunity that you know how many thousands of different niches and thousands of different products exist it's crazy and it's not you know it's it's one of those i I try to tell people like the hummingbird stuff, like, uh, there, there's no part of me that's ever trying to convince somebody that this is going to be like the next billion dollar idea.

40:03 But like, I, I, I have like very tangible proof that things like this can make you a hundred thousand dollars in profit a year. Right. And it's like, it's, it's like me running hummingbirds at this point other than the fact that i was manufacturing it myself like it really takes me about 90 minutes a week to like make some new ads look at the ads that are working make a couple adjustments and then like the ads do all the heavy lifting right like instead of me having to sit there and be like dude i gotta produce you know six youtube videos a month in effort i can also just probably go spend money on ads to like create that rigged atm um and for me it's like i just want i want the ads to do the heavy lifting um and so it turns into i mean i have a handful of these i've

40:53 you know shown you three already um and have another one that i'm gonna launch you know whenever i can find two hours um and so it's a very yeah it's just it's simple it's like find an offer that makes sense and try to make your math work sam thanks for for coming on i really enjoyed this um i'm feeling a bit inspired i'm actually it's reaffirmed my belief that understanding how good info people do things and some of the tools that they use could be applied to mobile apps and sass so i'm about to get to work you got my brain spinning let's go um and you'll have to come back on hopefully uh once i get it live we can do a we'll do a facebook ads version where I go deeper on that half of it.

41:41 And so that's easy. That sounds good. Yeah. Comment on YouTube what you want to learn from Samuel in the part two of this, Facebook ads, you name it. And until next time, I'll include the links where you can go and play with a lot of these tools, templates, where you can follow Samuel on the internet.

42:07 And I encourage you to have some fun and go build some cool things. Easy money. Take care, dude. Sick, dude. We'll talk.