Inside Intuit CEO Sasan Goodarzi’s AI Bet

Intuit CEO Sasan Goodarzi brings us inside the company’s multi-year shift from software to an AI-driven service model at a pivotal moment in tax season, as millions turn to TurboTax. He explains how AI is reshaping the business and driving Intuit’s transformation. Goodarzi also discusses how his personal journey informs his approach to leadership, talent and hiring—while maintaining an obsessive focus on the customer amid periods of market uncertainty. Recorded on February 11, 2026.

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