ADHD-ish™ ADHD Business Strategy for Busy Brains
von Diann Wingert | ADHD Business Strategist & Coach
- wöchentlichErscheinungsrhythmus
- 43 mintypische Länge
- vor 5 Tagenletzte Folge
Discover ADHD success stories, ADHD entrepreneurship, and ADHD energy management on ADHD ish™, the podcast redefining business strategy for ADHD founders. Hosted by Diann Wingert, a seasoned business coach and former psychotherapist, this show is built for entrepreneurs who are tired of chasing hacks, rigid routines, or “one size fits all” advice that never sticks.
Instead of quick fixes, ADHD ish™ offers real world stories, expert insights, and practical solutions for scaling a business while managing the realities of ADHD.
You’ll hear how entrepreneurs navigate delegation, accountability, executive function challenges, decision fatigue, and burnout prevention. Each episode blends personal experiences with actionable strategies, showing you how to harness your creativity and energy without burning out.
Diann brings decades of experience helping ADHD business owners stop fighting their brains and start building companies that work with them. Through candid conversations and success stories, she highlights how ADHD entrepreneurs can grow intentionally, lead authentically, and design systems that support their unique strengths.
Listeners will find encouragement, clarity, and community in every episode. Whether you’re launching your first venture or scaling an established company, ADHD ish™ helps you embrace your entrepreneurial spirit while managing energy, focus, and decision making in ways that feel sustainable.
This podcast isn’t about fixing ADHD—it’s about leveraging it. ADHD ish™ proves that success doesn’t come from forcing yourself to think or work like everyone else. It comes from building a business that honors your brain, your creativity, and your drive.
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Is ADHD an Advantage in Business? It Depends Who You Are
You’ve probably heard that the ADHD brain makes you a born entrepreneur. Fast, fearless, full of ideas. The research says it depends on who you are, which kind of ADHD you have, and whether you’re starting a business or trying to keep one r
The Real Cost of ADHD Novelty Seeking in Your Business
What if you treated every new idea, rebrand, or business pivot like a client change order? In this solo episode of ADHD-ish™, Diann explores the hidden costs of ADHD novelty-seeking and why those costs are often difficult to recognize in th
ADHD Founders: Stop Asking "Can I?" and Ask "How Can I?"
In this episode, Diann Wingert and guest Phil Drinkwater dive deep into the intersection of the ADHD brain, neurodivergent shame, and business leadership. They explore how years of masking and internalized stigma impact founders, and why un
Beyond Motivation: Structuring Your Service Business for ADHD Highs and Lows
Running a service business with ADHD means your energy and focus will fluctuate—and that’s not a character flaw, it’s a business model challenge. In this episode, Diann Wingert shares why resilience matters more than motivation. You’ll lear
ADHD, Anxiety and the 4 Drivers That Shape Sustainable Work
Welcome to the ADHD-ish podcast, where we explore what it truly takes to build a thriving business when your brain is wired differently. In this episode, host Diann Wingert is joined by Morra Aarons-Mele to introduce the ATAMM framework; fo
Your Brand Needs Repetition, But Your ADHD Brain Needs Novelty: What's the Solution?
Entrepreneurial ADHD brains crave novelty, often leading to constant rewrites of core messaging. Yet your audience has barely encountered your message, and reinvention blocks true recognition and authority. Diann Wingert reveals how to keep
The Impact of Emotional & Intellectual Intensity on Business, Relationships & Life
What if the problem isn’t that you’re too much—but that you’ve spent years trying to fit into environments that don’t understand your intensity? Diann Wingert and Imi Lo explore what emotional and intellectual intensity can look like, and w
ADHD-Friendly Marketing: Staying Visible Even When You Can’t Show Up
“Just be consistent” is frustrating advice for entrepreneurs with ADHD because capacity is anything but consistent. This episode examines why traditional marketing expectations can lead to overwork, burnout, or abandoning visibility altoget
What Really Happens When Your Product Goes Viral
What happens when explosive success turns your ADHD business strategy upside down? Dani Donovan returns to reveal the hidden reality of scaling a tool for neurodivergent communities and keeping up with sudden demand. For every ADHD entrepre
Redesigning Your Business With ADHD in Mind
In this episode of the ADHD-ish™ Podcast, host Diann Wingert sits down with client Kim Van Lue, an executive development coach, to discuss relaunching a business with intention. Many neurodivergent leaders struggle with generalist burnout a
Your Overthinking ADHD Brain Is the Best Thing About Your Brand
Kristina Flynn has had a psychiatrist since she was twelve, collected diagnoses like frequent flyer miles (anxiety, depression, OCD, bulimia, and more), and still didn't get an ADHD diagnosis until her thirties, after her daughter's birth
Stop Confusing Options for Opportunities: A Practical Guide to Decision Making for ADHD Entrepreneurs
Ever find yourself saying yes to a new collaboration, tool, or project—then months later wondering how you got there? If you run a business (especially with an ADHD-ish™ brain), you’re not alone. In this episode, I break down why our brain
A Skeptic's View of Using an AI Coach
Traditional business coaching falls short when late-night decision-making spirals hit, leaving many ADHD entrepreneurs feeling isolated and tired of generic productivity advice. As a stubbornly self-sufficient business owner, your urgent qu
Out of Sight, Out of Mind: How ADHD Object Permanence Leaks Money From Your Business
Welcome back to ADHD-ish! For many ADHD entrepreneurs, "out of sight, out of mind" is a daily reality, whether that means active client projects, strategic goals, or vital admin tasks. When working memory struggles to keep priorities front
Eliminating Friction & Fatigue as an ADHD Solopreneur: A Client Success Story with Kathryn Bird
Standard productivity frameworks and hustle culture often sell a rigid, neatly divided version of work-life balance that rarely works for high-achieving neurodivergent brains. When you try to force hyperfocus into conventional schedules, at
What Procrastination, Resistance & Avoidance Are Trying to Tell You About Your Business
If you are a business owner with ADHD trapped in procrastination, resistance, and avoidance, stop fighting your nervous system. Standard productivity tips fail because running a business with ADHD requires a different approach. In this epis
No Diagnosis? No Problem! Embracing Neurodivergence Without Labels with Dr. Naketa Ren Thigpen
If you suspect you have an ADHD-ish brain but lack a formal diagnosis, you might hesitate to step into neurodivergent leadership. Driven entrepreneurs often struggle with imposter syndrome without an official label. In this episode of the A
The Recurring Revenue Trap: The Hidden Cost of "Stable" Income for Business Owners with ADHD
If you are a business owner with ADHD, mainstream advice says business growth requires recurring revenue. However, predictable retainers often cause burnout for neurodivergent entrepreneurs who thrive on novelty. In this episode of the ADHD
You're a F*cking Wizard: Why Your Business Needs a Game Master, Not a Guru, with Paul Pape
Traditional business blueprints fail visionary ADHD entrepreneurs who think non-linearly. If you struggle with rigid strategies, this episode explores why standard methods fall short for neurodivergent minds. Diann Wingert and creative coac
The ADHD Expert's Trap: Performing Your Value Instead of Owning It: A Client Success Story with Jabari Allen
Leaving corporate life promises freedom, yet many ADHD entrepreneurs recreate burnout through scope creep and people-pleasing. If you overwork to prove your value, setting clear business boundaries is essential for your strategy and well-be
"Somebody Stole My Sh*t!" : Copycats, Counterfeiters, and How to Protect What You've Built, with Dani Donovan
Building something unique takes time, energy, talent, and a whole lot of heart. For any business owner with ADHD, that can make it especially painful when someone copies your work, sells a counterfeit, or makes you question the value of wha
Time Blindness is a Pricing Problem, not Just a Productivity Problem
For any ADHD entrepreneur, time blindness can affect far more than productivity. It frequently leads to underpricing, missed revenue, scope creep, and hours of unpaid work—leaving you questioning why your business feels harder than it shoul
You Want to Be a Published Author, but You Have ADHD
Want to become a published author with ADHD? Meg Casebolt shares how she went from publishing books while running a business. In this episode of the ADHD-ish podcast, host Diann Wingert and Meg explore writing in small pockets of time, mana
How Successful ADHD Entrepreneurs Trigger Hyperfocus on Demand
What if your ADHD hyperfocus wasn’t random? For any ADHD entrepreneur, deep work can feel unpredictable. In this episode of the ADHD-ish podcast, host Diann Wingert reframes hyperfocus as a state you can learn to create. Discover practical
Myths About Virtual Assistants That Prevent ADHD Entrepreneurs From Getting The Help They Need, with Avigail Schondorf
Virtual assistants can be a powerful solution for reducing overwhelm, yet common myths about delegation often keep business owners stuck in self-sufficiency, indecision, and shame. This episode challenges those misconceptions and reframes s
Four Ways High Functioning ADHD Entrepreneurs Put Their Mental Health at Risk
High-functioning ADHD entrepreneurs often mask chronic stress behind professional success, leaving hidden mental health risks unaddressed. When outward capability hides internal strain, common cognitive traps, physical overexertion, and emo
Hire the Hurricane Chasers: Why The Best Team You'll Ever Build Looks Nothing Like You've Been Taught, with Ian Wilson
Welcome back to ADHD-ish! Traditional hiring and management frameworks often fail neurodivergent business owners trying to build a reliable team. When traditional management advice creates operational friction, business founders need specia
When Your ADHD Brain Hits Empty: Decision Fatigue, Emotional Labor & Ego Depletion
Everyday choices and constant self-control can drain mental energy, leaving neurodivergent founders vulnerable to severe operational paralysis. When high mental workloads trigger decision fatigue, business owners struggle to maintain moment
How Celebrating Tiny Wins with ADHD Boosts Motivation & Beats Burnout, with Risa Williams
Standard productivity advice often leaves neurodivergent founders stuck in loops of executive dysfunction and frustration. When forced motivation creates burnout, business owners need practical strategies that work alongside their natural b
Stimulant Medication for Entrepreneurs with ADHD: What Difference Does it Make?
If you think starting medication will magically fix your back-end operations and clear your inbox, this conversation is your necessary reality check. Medication targets neurotransmitters—it gives you access to executive function, but it won
