316. Your budget is killing your strategy: 4 imperatives for CFOs

The traditional annual budget process is broken. It is rigid, backward-looking, and not operationally fit to keep up with today's fast-moving markets. Top-performing companies are outpacing peers by budgeting differently. Matthew Maloney (mckinsey.com/our-people/matthew-maloney?cid=cl…), Karen McLoughlin, (nam02.safelinks.protection.outlook.com/?url=ht…) and Michele Tam (nam02.safelinks.protection.outlook.com/?url=ht…) join us to discuss their recent article (mckinsey.com/capabilities/strategy-and-corpora…) on how top-performing companies are transforming the budget from a control mechanism to a dynamic road map for driving growth. They share how leading CFOs are more closely linking the budget to strategic priorities, and how harnessing AI enables a data-driven, forward-looking approach.
Related insights
Your budget is killing your strategy—here are four ways to fix it (mckinsey.com/capabilities/strategy-and-corpora…)
The CFO as growth leader: A conversation with Levi’s Harmit Singh (mckinsey.com/capabilities/strategy-and-corpora…)
CFOs have been concerned about geopolitical impacts for months (mckinsey.com/capabilities/strategy-and-corpora…)
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