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Masters of Scale

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On Masters of Scale, iconic business leaders share lessons and strategies that have helped them grow the world's most fascinating companies. Founders, CEOs, and dynamic innovators join candid conversations about their triumphs and challenges with a set of luminary hosts, including founding host Reid Hoffman (LinkedIn co-founder and Greylock partner). From navigating early prototypes to expanding brands globally, Masters of Scale provides priceless insights to help anyone grow their dream enterprise.

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  1. Reed Hastings on Hollywood’s future, Netflix’s shakeup and knowing when to leave

    After nearly 30 years building Netflix, co-founder and former chairman Reed Hastings stepped down from the board of directors this past June. His departure came at a tumultuous time in Hollywood and at Netflix itself. On top of the fallout

  2. Maria Ressa on how to save democracy from Big Tech

    When truth is under attack, how do you fight back? Nobel Peace Prize-winning journalist Maria Ressa has spent years confronting disinformation and political pressure through her news organization, Rappler. In conversation with Reid Hoffman

  3. Eric Schmidt scores US vs. China: who’s winning the AI race?

    The AI race between the US and China is the defining competition of our age. Eric Schmidt, former CEO of Google, advisor to the Pentagon, and current CEO of Relativity Space joins Rapid Response live from Masters of Scale Summit to give his

  4. Reid Hoffman and OpenAI CFO Sarah Friar on where AI goes from here

    Few companies have as much influence over AI’s trajectory as OpenAI. Reid Hoffman sits down with CFO Sarah Friar to understand the precipice of the moment we are in and the decisions that could shape what comes next for each of us. This con

  5. REI’s secrets to sustaining a beloved brand and touching grass

    REI has been around for 88 years. Mary Beth Laughton wants to make sure it’s around for 88 more. The CEO of America’s largest consumer co-op joins Rapid Response to talk about what it actually takes to revive an iconic business — without sh

  6. Rich Roll’s ‘crash course’ in entrepreneurship

    Rich Roll’s popular podcast recently passed 1,000 episodes. He sat down with host Jeff Berman to discuss his growing podcast network, why he’s ignoring the algorithm, and his tumultuous path from addiction to wellness and endurance athletic

  7. The AI race to save American science and reshape medicine forever

    Renee Wegrzyn spent her career building the future of American science — including ARPA-H, the White House agency created to accelerate health breakthroughs. Then the Trump administration showed her the door. Wegrzyn co-founded Transfyr to

  8. Pioneers of AI: OpenAI’s Tibo Sottiaux doesn’t want humans to be an ‘afterthought’

    Thibault “Tibo” Sottiaux is OpenAI’s head of Product & Platform, making him responsible for the AI tools used by more than a billion users worldwide. Rana el Kaliouby spoke with Tibo on Pioneers of AI about why he’s “proud” OpenAI delayed i

  9. Building a marketplace from scratch, with Hipcamp founder Alyssa Ravasio

    Alyssa Ravasio loves using ‘coyote trickster energy’ to get more people to put down their technology. Her camping marketplace, Hipcamp, has grown into the largest source for booking campsites on public and private land. She talks with host

  10. Kalshi vs. Everyone: Co-Founder Luana Lopes Lara on the lawsuits and the long game

    Prediction markets incentivize truth. Everything else incentivizes clickbait. That's the core argument Luana Lopes Lara makes for Kalshi — the prediction market platform she co-founded that has gone from $5 billion to $22 billion in valuati

  11. Don't be boring: KCRW's Jennifer Ferro on building a brand people love

    Jennifer Ferro is the former board chair of NPR and president of Southern California’s iconic public radio organization: KCRW. Ferro talks with host Jeff Berman about how nearly two decades as the founder’s deputy taught her to lead, why sh

  12. Halloween meets GLP-1s: Hershey’s candy Super Bowl, with CEO Kirk Tanner

    The second a brand like Hershey stops being culturally relevant, says its CEO Kirk Tanner, you should be worried. He joins Rapid Response to explain exactly what he's doing to make sure that never happens. Tanner also reveals why GLP-1 user

  13. Rapid Response: Stop creating businesses. Buy one instead, with Codie Sanchez

    Own or be owned. That's Codie Sanchez's ultimatum for anyone serious about their financial future. The founder of Contrarian Thinking and author of the new book Own or Be Owned returns to Rapid Response to make her most impassioned case yet

  14. How to build a billion-dollar sports team from scratch, with Golden State Valkyries’ Jess Smith

    When Jess Smith became employee number one for the Bay Area’s WNBA expansion team, the future was a blank slate. Now, the Golden State Valkyries brand is boasting a unicorn valuation in just its second season. Smith talks with host Jeff Ber

  15. Rebranding in a war zone, with Prosper Global (formerly Mercy Corps)

    The world has never faced so many humanitarian crises at once, and the systems built to respond to them are fraying. Tjada McKenna, CEO of Prosper Global — the organization long known as Mercy Corps — joins Rapid Response during UN General

  16. Brené Brown & Reid Hoffman on the skills every leader needs now

    Author and researcher Brené Brown joined host Reid Hoffman on stage last year in San Francisco for the 2025 Masters of Scale Summit. She reveals insights about how to lead courageously, the underrated skills leaders need to thrive, and why

  17. Let’s Kill Sh*t: Axios CEO on simplifying your work-life in the AI era

    AI isn't simplifying your life… Yet. It's mass-producing more options, more decisions, and more noise. Axios CEO Jim VandeHei returns to Rapid Response to make the case that the antidote isn't a better productivity app, it's a ruthless, thr

  18. Rapid Response: On's 16-year overnight success: Zendaya, Federer, and outrunning competition

    On built a $4 billion sports brand in 16 years with a garden hose, a Roger Federer dinner in Zurich, and a young designer who watched a Halloween YouTube video. Co-founder and co-CEO David Allemann joins Rapid Response to explain why the de

  19. From high school dropout to CEO, with Autodesk’s Andrew Anagnost

    Autodesk is the massive public software company at the heart of designing almost everything around you, from cars to buildings to video games. CEO Andrew Anagnost talks with host Jeff Berman about why he first joined a “rebel” group at the

  20. NFL Kickoff: the science gets more damning, but the money keeps growing

    The NFL is the world's most valuable sports business, and it keeps growing. But is the growth sustainable? Sports journalist Michele Steele joins Rapid Response to kick off the 2026-2027 NFL season with a clear-eyed look at what's driving r

  21. Angela Duckworth on why grit isn’t enough

    With the highly anticipated follow up to her bestseller “Grit”, psychologist and author Angela Duckworth offers a new framework for achieving excellence. She talks with host Jeff Berman about why making even small changes to your situation

  22. When AI agents do your shopping, everything changes, with Shopify’s Jess Hertz

    For decades, e-commerce rewarded the biggest brands who could buy their way to the top of search results. AI is changing that. Shopify COO Jess Hertz joins Rapid Response to share what Shopify's data reveals about the agentic shopping revol

  23. Pioneers of AI: Designing AI for people and the planet, with Aza Raskin

    AI is rapidly changing what it means to be human, but is AI development truly human-centered? According to Aza Raskin, co-founder of the Center for Humane Technology, the answer is largely “no.” The man who invented the “infinite scroll” is

  24. Chicago Fed President on inflation, recession, and Trump’s attacks

    The economy is strong, prices are still too high, and the job market is sending mixed signals. The Federal Reserve is navigating all of it while fending off the most overt political pressure in its modern history. Austan Goolsbee, President

  25. Ford's Jim Farley on beating China, and the storm nobody sees coming

    With the ongoing disruption in the Strait of Hormuz and fuel prices still elevated, few auto executives are feeling the pressure more acutely than Ford Motor Company CEO Jim Farley. He joins Rapid Response to give a candid account of what t

  26. How Barnes & Noble made a comeback, with CEO James Daunt

    CEO James Daunt has now rescued two iconic bookstore chains: Barnes & Noble and Waterstones. He joins host Jeff Berman to discuss the turnarounds, plus how bookstores are preparing for an onslaught of AI-written content, his BookTok strateg

  27. What the jobs report isn't telling you about AI & the workforce, with Upwork’s Hayden Brown

    Few leaders have a better real-time read on how AI is actually reshaping the workforce than Hayden Brown. As CEO of Upwork, the platform where 18 million freelancers meet the businesses that need them, she sees what the monthly jobs report

  28. Pioneers of AI: Why AI conversations are always one-sided

    Is it possible for us to ever wholeheartedly trust a machine the way we would a human? According to Charles Duhigg, Pulitzer Prize-winning journalist and New York Times bestselling author of The Power of Habit and Supercommunicators: How to

  29. Know which rules to break, with MTV co-founder Tom Freston

    Tom Freston is a cofounder of MTV and former CEO of Viacom. He joined host Jeff Berman to dig into the wild stories and meaningful lessons from his life as an unconventional corporate leader. Freston reveals how MTV’s audience-first mentali

  30. Rapid Recap: Google’s exodus, Spider-Man’s odyssey, Taco “Hell”, and more

    What’s the business story of the summer thus far? SpaceX’s stumble post-IPO? AI security breaches? Ongoing tension surrounding the Strait of Hormuz? Host Bob Safian sits down with Rapid Response producer Alex Morris to weigh in. The pair al

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