- alle zwei WochenErscheinungsrhythmus
- 35 mintypische Länge
- 2. Juniletzte Folge
Merger She Wrote is a podcast for business owners looking to scale, sell, or transition their companies. Each episode unpacks the strategies behind successful exits, the pitfalls to avoid, and the steps to maximize value. Featuring expert insights and real-world case studies, this podcast helps you navigate the complexities of M&A with confidence. Whether you're planning your next move or just starting to think about the future, Merger She Wrote gives you the knowledge you need to make informed decisions and build a business buyers want.
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EP 32 | Inside Due Diligence: Maximize Deal Value & Mitigate Risks
In this episode of Merger She Wrote, Paloma Goggins, your host and the founder of Nocturnal Legal, is joined by paralegal Chesney Reeves to explain what due diligence is, how buyers review confidential information beyond the Letter of Inten
EP 30 | Asset Protection 101: Marrying Business with Estate Planning
In this episode of Merger She Wrote, host Paloma Goggins, owner of Nocturnal Legal, interviews asset-protection and estate-planning attorney Sherrie Prince about how entrepreneurs can align their business plans with their estate plans to “b
EP 29 | Ready to Sell? Your Business Valuation Says Otherwise
Paloma Goggins, host of Merger She Wrote and the owner of Nocturnal Legal, a business law firm serving buyers, sellers and business operators, interviews Wes Towers, a Melbourne-based digital agency owner, about getting a deep-dive business
EP 28 | Franchising Made Simple: How to Start, Grow & Sell Smart
In this episode of Merger She Wrote, host Paloma Goggins interviews franchise specialist Max Emma about what buyers and sellers should know before jumping into franchising. Max shares his path from immigrating to the U.S., building and losi
EP 27 | The Burnout Discount: Why Tired Founders Get Lower Offers
In this episode of Merger, She Wrote, host Paloma Goggins sits down with leadership coach Ryan Meaney to unpack one of the most common—and costly—mistakes business owners make when preparing to sell: owner dependency. For founders consideri
EP 26 | How to Read Business Financials When Buying or Selling a Company
Welcome back to Merger She Wrote! In this episode, host Paloma Goggins, founder of Nocturnal Legal, is joined by financial and bookkeeping expert Steven Bialecki to break down the financial numbers that matter most when buying or selling a
EP 25 | The Hidden Insurance Costs of M&A with Richard Hearden
In this episode of Merger She Wrote, host Paloma Goggins sits down with risk management consultant Richard Hearden from Freestone Insurance Group to uncover the frequently overlooked insurance requirements that can complicate a business sal
EP 24 | How to Sell Your Business: What Really Happens After the Letter of Intent (LOI)
Thinking about selling your business—but unsure what actually happens after the Letter of Intent (LOI)? In this episode of Merger She Wrote ®, host Paloma Goggins, founder of Nocturnal Legal, walks you through the entire sell-side M&A proce
EP 23 | M&A Communication Strategy: How Honest Conversation Improves Deal Success
Why deals collapse isn’t a spreadsheet problem, it’s a people problem. This episode shows how a seller’s legacy goals and a buyer’s optimization plans create a hidden expectation gap that quietly destroys value. The fix isn’t faster paperwo
EP 22 | From Launch to Exit: How Planning Ahead Protects Your Business
How to build a niche staffing business, scale smart, and sell for millions. Diane Prince joins Paloma Goggins to share how she turned a side-room startup into a $28M exit. From choosing a defensible niche in title insurance to hiring aligne
EP 21 | Lessons from a Writer on Building and Exiting a Successful Community
How to build a sellable online business with community growth, membership retention, and solid KPIs. Carol Tice joins Paloma Goggins to share how a $25/month writing community became a business buyers wanted—even during the first COVID wint
EP 20 | What Does Horsemanship Teach About Risk in Business Acquisitions?
How to buy a business smarter using M&A due diligence, negotiation strategy, and real-world deal discipline. Chesney Reeves of Nocturnal Legal joins Paloma Goggins to connect horse trading lessons to buying companies. From vet checks to qua
EP 19 | What’s the Key to Scaling and Exiting a Business Successfully?
How to build a business that attracts investors, scales, and exits successfully. Scott Schwab, entrepreneur and author, joins Paloma Goggins to share his journey from creating a business plan course to accrediting a new school and launching
EP 18 | Smart Scaling Techniques for Growth and Exit Preparation
Deals make headlines, but operations drive real results. Olenka Cullinan, COO and operator, joins Paloma Goggins to show how founders move from constant firefighting to running a company that thrives without them. From reclaiming your calen
EP 17 | 5 Leadership Lessons from a Secret Service Career for Successful Business Transitions
Deals move fast but the smartest leaders prepare long before the signatures. Christina Beloud, a 25-year Secret Service veteran turned private security consultant, joins Paloma Goggins to share how readiness, communication, and boundaries k
EP 16 | The Role of IP Due Diligence in Successful Business Acquisitions
Deals fall apart quietly when intellectual property isn’t what it seems. IP attorney and professor Michelle Gross joins Paloma Goggins to unpack how patent validity and ownership can make or break a deal. From missing assignments and lapsed
EP 15 | De-Risking Business Sales: The Critical Role of Escrow in Every Transaction
Most deals don’t fail from one big mistake; they unravel through tiny cracks in trust and timing. Monica May-Dunn, CEO of Arizona Escrow and Financial Corporation, joins Paloma Goggins to reveal what really happens between LOI and closing.
EP 14 | Buying a CPA Firm: Strategies for Accountants Who Want to Own
Buying a business isn’t passive income, it’s hard work, tough calls, and smart planning. Jessica Golden, managing partner of Kramer & Golden Public Accounting Group, shares how she bought an accounting firm while living 2,500 miles away in
EP 13 | From Zero Clients to 7 Figures: How to Build and Sell an Agency
From zero marketing experience to a successful agency exit in nine years, Kim Grennan tells the story. What started as a bold offer of free work turned into a thriving agency with perfect client retention and rapid growth. Kim shares how hi
EP 12 | How Effective Communication Shapes Great Leadership
Why do clear instructions still lead to team missteps? The issue isn’t what you say, it’s what they hear. In this episode, communication expert Jenn Kaye joins Paloma Goggins to break down why even strong leaders struggle to get their messa
EP 11 | Business Exit Strategy: What to Expect After the Sale
Why do so many business sales collapse at the last minute? It’s not the money, it’s the emotions. In this episode, “Seller Whisperer” Denise Logan, both a therapist and attorney, shares the hidden psychological traps that quietly kill deals
EP 10 | Understanding the Real Risks of Private Equity Partnerships
Would you sell your family business if the money looked right, but something felt off? Amber Finley of Bug Off Pest Control shares what happened when a surprise buyout offer landed in her inbox. What started as a dream deal quickly raised r
EP 9 | The Ultimate Guide to Attracting Growth Capital for Small Business Owners
Want investors to notice your business? Learn what it really takes to attract strategic capital. Diti, pulls back the curtain on what venture capital and private equity firms look for and why a million-dollar business isn’t enough without t
EP 8 | How Smart Business Owners Unlock the Hidden Key to a Successful Exit
Want top dollar when you sell? It all starts with your numbers. In this episode, financial systems expert Louise Hipperson reveals what buyers really look for when evaluating your business and why messy books can quietly kill your deal. She
EP 7 | Selling Soon? This Is the First Place Buyers Will Look
Protect your sale by uncovering legal landmines and HR risks before it’s too late!Thinking about selling your business? Don’t let hidden employment issues kill your deal. Employment law pro Sarah O’Keefe joins Paloma Goggins to reveal the s
EP 6 | Are You Leaving Value on the Table?
Building a successful business worth selling requires strategy, resilience, and purpose. Tyler Copenhaver-Heath shares his extraordinary journey from a humble dirt lot with no electricity to founding a groundbreaking automotive customizatio
EP 5 | The Business Arc: From Foundation to Final Deal
Steve Adams went from bagging groceries to building—and selling—two successful businesses. In this episode, he shares how a family emergency led him to take over a struggling maintenance company, and how government contracts became the key
EP 4 | Scaling Up? Don’t Skip Cybersecurity!
Cybersecurity isn't just for big tech, it’s crucial for any business looking to grow or sell. In this episode, cybersecurity expert Paige Hanson, co-founder of SecureLabs, breaks down why strong security practices can make or break your com
EP 3 | Death, Taxes, and Your Business: A Love Triangle
Every business owner eventually faces the pivotal question: What’s next? Whether you plan to sell, pass the company to family, or explore another path, the outcome depends on how and when you prepare. In this episode, wealth strategist Suzi
EP 2 | More Than Paperwork: The Role of Relationship Banking in Acquisitions
Purchasing a business is exciting but often overwhelming, especially when it comes to financing. In this episode, Dan Foley from Evolve Bank pulls back the curtain on SBA lending, offering valuable insights into the process. He shares how h