Ep 156: If You Say This Word, I GUARANTEE You’re Undercharging

In this episode, we’re talking about one tiny word that could be quietly costing you thousands in your design business: “just.” If you’ve ever said, “It’s just a small bathroom,” “It’s just a few finishes,” or “It’s just a consultation,” you may be unintentionally minimizing the expertise, decision-making, and professional value you bring to your projects. I’ll unpack why designers use this word, how it affects your pricing, and why work that feels easy to you is often the exact thing your clients need most. Plus, you’ll learn how to catch yourself before you undercharge and start describing your work in a way that reflects the true value of your experience.

If you’re tired of chasing leads, talking people into your value, or saying yes to projects that make you question your life choices, Luxury Client Academy may be your next step.

It’s my private 1:1 coaching program for interior designers ready for better projects, higher fees, and less nonsense.

Inquire about coaching here>> pamela-durkin.com/contact-us