The Best Way To Build Your Company Around Your ADHD Brain (With Chris Wang)

You spend years building workarounds for your own brain, then realize you could build your company the same way.
Chris Wang did exactly that.
As co-founder and CEO of Shimmer, an ADHD coaching platform that has delivered more than 90,000 coaching sessions, Chris was diagnosed with ADHD at 28 while building the company. Instead of treating her personal systems and her business systems as separate problems, she applied the same coaching frameworks, structure, automation, and strength-based development directly to how Shimmer operates.
In this conversation, Chris shares what that looked like in practice: what she automated, what stayed human, how she structured fundraising as an ADHD founder, and why she stopped trying to build the company differently than she was learning to manage herself.
Connect With Chris Wang
Chris is on instagram: @adhd.christal and you can learn more about Shimmer at www.shimmer.care
What We Cover
• Why Chris applied her ADHD coaching framework to company operations
• The automation that removed admin work for coaches
• How she decides what should stay human and what should be automated
• Her fundraising system for managing outreach, follow-ups, and rejection
• Why strength-based delegation changed how her team works
• How personal ADHD systems became Shimmer's operating model
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