If You Hate Selling, Watch This | Ep 998

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Tina turned her son's recovery from autism, ADHD, and epilepsy into a $770K business with 72% margins. But she's still answering every DM. In this episode of Scale or Fail, Alex breaks down the belief holding most mission-driven founders back and the system that lets them help more people by doing less themselves.

In this episode
00:00 Introducing Tina and her business model
04:55 The back-to-front scaling framework
09:02 Designing and timing upsells after the initial sale
11:03 Checkout vs one-on-one pricing
18:05 AI agent for Telegram support
21:24 Turning Q&As into daily content
23:50 Ads strategy and CTA timing
28:01 Scaling roadmap assessment

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