How to Build a £100m Business | Jordan Schwarzenberger

<p>This week's episode is presented by Stripe, and features Co-founder of Arcade the entertainment company behind some of Europe’s biggest creators including Fallow Chefs, Max Fosh and The Sidemen.</p><br><p>Jordan opens up about why the traditional model of influencer marketing is fundamentally broken, how modern algorithms allow a creator with 10,000 followers to achieve more reach than someone with a million, and why faceless legacy media institutions are facing an existential crisis against personality-led publishing. He also reveals how his company helped The Sidemen to scale from a single employee into a multi-company empire with 75 full-time staff.</p><br><p>But behind the rapid growth and high-stakes valuations lies a deeper reflection on entrepreneurship: why every sustainable business requires both a "head and a heart" to survive, and why true peace comes from refusing to make your work your identity. What emerges is a masterclass in modern media and a reminder that in today's world, thinking like a creator gives anyone an outsized opportunity to win.</p>

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