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Shownotes
James Warnock joins the podcast to share his journey from working at PwC to building SAP, one of the fastest-growing brands in the running space. We discuss grief, social media, entrepreneurship, endurance sport, building community, and what it really takes to create a business from scratch.
Introduction
Losing His Dad & A New Perspective on Life
Working at PwC & The Corporate Career Path
Starting on Social Media & Finding His Voice
Grief, Therapy & Mental Health
Leaving Accountancy & Taking the Leap
Building SAP: The Idea Behind the Brand
Fueling, Electrolytes & Performance Nutrition
How to Start a Business in 2025
Scaling SAP, Community Building & What's Next
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