RLC Talks - California Fish Grill: High-Quality Seafood at an Affordable Price

In this episode, Paul Potvin, Chief Financial Officer of California Fish Grill, introduces himself and discusses the seafood chain’s mission, expansion plans, and innovative strategies. He elaborates on the company's focus on providing high-quality, sustainable seafood at affordable prices in a fast casual setting. Paul highlights how technology, such as digital menu boards and self-service kiosks, has transformed operations and enhanced customer experience, especially during the pandemic. He also shares insights on managing supply chain challenges and maintaining value for customers. The discussion ends with Paul's personal menu recommendations for new guests.
00:00 Introduction to Paul Potvin and California Fish Grill
00:20 Expansion Plans and Market Strategy
00:47 Brand Mission and Vision
01:19 Value and Innovation in Seafood
03:09 Digital Transformation and Kiosk Implementation
07:38 Impact of Digital Menu Boards
11:30 Paul's Recommendations and Conclusion