Building sustainable and affordable urban living: A conversation with White Peak’s Jesper Jos Olsson

In this episode of The Venture, we discuss the challenge of entering a highly competitive Chinese market without a local partner, the importance of being data driven to understand the customer, and how to embrace a culture of failing and learning in order to scale. Jesper Jos Olsson, group CEO and founding partner of White Peak Real Estate, explains the company's unshakeable commitment to green and sustainable development and its innovative, community-based concept for urban living.
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