I Worked at LinkedIn. Stop Making These Profile Mistakes [Part 2 of 2]

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What separates a LinkedIn profile that gets ignored from one that creates opportunities? In Part 2 of our LinkedIn Masterclass, we’re putting real Tiger Fam profiles under the microscope, sharing actionable feedback, easy-to-implement improvements, and insider tips from Cherie’s five years at LinkedIn, and the LinkedIn workshop she teaches every year at Stanford’s GSB.

Tune in for:
✅ Live reviews and makeovers of real Tiger Fam LinkedIn profiles
✅ Lessons on how to optimize your headline, banner, profile photo, and ‘About Me’
✅ The hidden LinkedIn features most people never use
✅ Common mistakes that make profiles feel generic or AI-generated
✅ A roast (with love) of some legendary LinkedIn Lunatics posts
✅ Cherie's biggest rule for writing LinkedIn content people actually want to read

Whether you're a student, founder, executive, job seeker, or someone who hasn't updated their profile in years, this episode is packed with actionable advice you can implement immediately.

Timestamps:
00:00: Cold Open
01:06: Welcome to Part 2 (And reviewing Part 1)
01:28: What to expect in this episode
02:24: Reviewing Tiger Fam profiles
03:18: How to include name pronunciations in your profile
04:12: The importance of refining your headline
09:34: Leveling up a beginner profile
12:54: Advanced tactic: adding a voice welcome to your profile
15:05: Tip: have a nice visible photo of you looking at camera
17:28: Make your ‘About Me’ easy to scan with clear sections
18:28: Tip: use concrete numbers to separate text blocks
19:30: Use first person language to sound more personable
22:00: Lovingly roasting LinkedIn Lunatics reddit
27:35: Adding value to your audience
28:55: Closing thoughts

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