Worklife with Molly Graham

WorkLife with Adam Grant: The dangers of identity capitalism with Jia Tolentino

Dienstag, 20. Mai 2025 · 35 min

MP3

Shownotes

In this season of WorkLife, we’re pairing each of our regular episodes with a companion interview to do a deeper dive into the topic. This is the deeper dive for our episode on the case against personal branding. Jia Tolentino is a writer at The New Yorker, screenwriter, and author of Trick Mirror—as a lauded culture critic, she’s a keen observer (and occasional victim) of the pressures we all face to brand ourselves online. Jia and Adam discuss the dark side of self-surveillance, the dangers of identity capitalism, and the routes to greater authenticity.

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Host: Adam Grant (Instagram: @adamgrant (instagram.com/adamgrant) | LinkedIn: @adammgrant (linkedin.com/in/adammgrant) | Website: adamgrant.net)
Guest: Jia Tolentino (Instagram: @jiatortellini (instagram.com/jiatortellini) | Website: jia.blog)

Links
newyorker.com/contributors/jia-tolentino
Book: Trick Mirror (bookshop.org/p/books/trick-mirror-reflections-…)

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