It’s Gilmore Girls Holidays time!

I am all in again.

I am all in again with Scott Patterson and I heart radio podcast.

Hey everybody, Scott Patterson. I'm all in podcast. One 11 productions. I heart radio media. I heart podcast. Very special episode. We have here today my good friends from Warner Brothers and people you probably know at this point. Of course, we're joined by the illustrious Suzanne French. Hello. On this auspicious occasion, we have some very, very, very important people in James Pettit and David Finch, both Warner Brothers executives way up there in the C-suite. You've got to take an elevator to get an elevator. Take a train. take a plane and get to another secret building, go underground underneath the ocean and then get to another building and go up way up to the top. And then you still have to wait for five hours and then they'll

see you. These guys, these guys make, they are the straw that stirs the drink over at Warner Brothers when it comes to digital marketing and global marketing and tours. And I mean, it's just, They have big jobs. James, hello. David, hello. Thank you for taking the time out of your busy schedules. But we have some interesting news to give these wonderful fans.

So hello.

Welcome.

Hi, Scott. Thank you for inviting us to I Am All In podcast. And I love your huge imagination.

Of how we're in the C-suite.

As you can see, if you can see the podcast right now, I am not in the C-suite. I am in a nice cube area. David is in a nice office, though.

You know, James and I, we go back to 2000, the beginning of Gilmore Girls. David and I go back to, you know, what, 2018, 2019, when, when this, this great idea came to Scott, can you come to the Warner brothers on December 20th and surprising the light fans and just, come out of the thing and gazebo and the whole thing.

And that's how it all started.

So for 27 years, we've been celebrating this together, Scotty.

Yes, we have. We've thrown out first pitches at Wrigley Field in St.

Louis.

Yes, we have. Back in 2001.

Atlanta.

Atlanta, you threw out another pitch.

Well, I announced it.

Well, you know why. Well, you know why you throw out pitches.

Because you're a pro ball player.

Well, I was. Yes, that's true.

Was? You always are, in my mind.

So we're here to talk about our upcoming event, and I'm going to hand it over to David. Tell us about this event. Everybody's been asking, so let's give it to them. Holidays Made Here is now called.

Gilmore Girls Holiday.

Gilmore Girls Holiday at Warner Brothers Studios. And what are the dates? Now we've got some dates. We've got some solid dates. What are they?

They are December 12th, Scott, and we're concluding on January 3rd. So it's a bit longer.

Yeah.

And I have high hopes.

It's going to be popular.

Yeah, I think so.

Suzanne, you're right.

Buy your tickets early because, you know, we want to know when people are coming.

Right, right, right. And Christmas Day will be an off day, of course.

Yes, yes.

So you can celebrate Christmas. Yes. So January, I'm sorry, December 12th through 24th, and then December 26th through January 3rd. What's different this year than last year, guys?

Oh, I'm glad you asked. Go ahead, David.

Well, other than the title, you know, we do listen to the fans, Scott. The big thing that everybody needs to know is that it's its own ticket this year. So, of course, we have our amazing tour, but so many of our fans wanted to just come to Gilmore Girls and they wanted to be in Stars Hollow all day.

So we're giving them that option so they can buy a Gilmore Girls only ticket, which people asked for and now we're giving it.

If they want to do the tour, they still can.

There's the tour plus a little extra to come to the event, but we want to give the people what they want. So we're giving them all day, all day access to Stars Hollow and to see you, Scott, in this amazing town we call Stars Hollow.

There's another element, James, that I believe that we're adding here is that Is it true what I hear about a podcast happening every single day?

Yes, sir.

That is the truth. Okay, good.

We are going to do a podcast every single day. You are hosting every single day. Suzanne gets to host with you. And then, of course, Sugarman and the gang. I'll be there once in a while, too, which will be exciting.

And that's going to be in the Stephen J. Ross Theater.

Exactly.

One of the swankiest theaters.

It's swank, yes.

That is a swanky, modern, great theater. I mean, it's one of the great theaters in the country. It holds 450 people. That is also a separate ticket as well. That's going to be its own ticket. Yes.

I mean, this is where we do premieres.

I mean, it's a nice setup.

Yeah. Okay. 450 seats. The Warner Brothers movie premieres.

Yeah.

Yeah, I was just going to say that.

For the fans that followed Holidays Made Here in previous years on Instagram, that's the theater that has the big circular marquee with the water tower in the background. It's an iconic venue, so it's going to be awesome.

Yeah.

And we secured it for the podcast.

And interestingly, that theater was used as a set in Gilmore Girls. I believe it was.

the episode when the, when the girls go see the bangles. I think that's the thing.

Right, right, right.

So there's a connection.

Right.

I'd like to see the bangles tomorrow. We should get them.

On the podcast.

I know. Actually.

Oh, I love her.

Right.

Right. Fans are also going to be able to get a photo op with me. Right.

Oh, that's a new add on too.

That's a new add on as well. So that's another ticket. So yeah. And a professional photo. Professional photo. Not just a selfie, but it'll be a set and it's all set up with a great background and I'll be available for a longer period of time because I know that a lot of fans are frustrated because they would be waiting in line for so long at Luke's Diner.

Sometimes in the rain.

Yes.

And I was only able to be in Luke's for about 20 minutes before I got moved to another location, which... But now it's different. I'm going to be anchored in a place and there'll be photo ops and that'll be a lot of fun.

It's actually called a meet and greet in photo op. So you will meet and greet those fans.

Yes, I will.

But you'll be still making some surprise pop-ups every now and then.

Absolutely.

Oh, in all kinds of places. Like some of the new add-ons that we have.

And what would those be, I wonder?

We have some amazing add-ons. Do you want to talk about it, James?

I'm so excited.

No, you go first, and then I'll do the next one.

Well, the big thing that relates to our man here is Luke's apartment. So we have recreated, or recreating, I should say, it's in process right now, with the original specs and diagrams from the show. Your set over in the firehouse, or the school, as we know, the Stars Hall School, that's where you filmed it. And we're recreating the set so people can walk through and see where you hung out above your diner.

And that's going to be amazing.

Yeah.

And that's just the price. And that's what the price of general admission. That's not like a super app. That's just a new experience.

Yes.

And we'll have a Luke's themed store, which we didn't have before. So this will be everything Luke, all Luke, nothing but Luke, including a Luke's coffee tasting bar.

We're going very, Very she-she here. So just like you might go to a wine bar, we're going to have a coffee bar.

So that's some amazing setups for the character we love called Luke.

Will there be an espresso martini?

Because that's what I really like.

Oh, we have a tiramisu martini this year.

Oh, that's at.

The secret bar.

Yes. Oh, you know where I'm going to be.

And so can we tell them when I'm going to be there? I'll be there at a fixed time.

Oh, you will at the secret bar every day?

Well, they'll probably know it's probably after five, right?

12 to five, 12 to five every day. And I'll probably stay a little longer.

Oh, in the secret bar.

You know, I love ending the day at the secret bar, having a Founders Day punch with fans. I like to sit there and get to know them a little bit. It's just so much fun. They're so happy. And that Founders Day punch is, that is a spectacular beverage.

Oh, the Founders Day punch.

It's so popular, we're actually adding another place to get it right near our um our stars hollow history museum uh just like it was in the show so if people want that founders day punch we'll make it easy for them so oh.

Great scotty p speaking of popular drinks you know how popular the cold brew.

Was last year that was amazing.

Okay guess what's this year new flavors no yes david go ahead because you really invented these.

Oh the the the cold brew bucket people wanted there ounces of cold brew it was delicious and we have different flavors we have All the cereal flavors, so we'll have a Lucky Charms flavor and a Cocoa Puffs. And then over near our new Christmas shop, which is also new, we're going to have an eggnog cold brew. And one thing I haven't mentioned yet, we're opening a new section, a new land, if you will, for Star Solo called Hartford.

Remember Hartford, Connecticut, home of Chilton and the parents' house. We're doing a Hartford coffee cart and we'll have we'll have a creme de brulee as only Emily Gilmore would have.

Wow.

That sounds fancy.

It is fancy. If you're in Hartford, you've got to do the fancy thing.

For Chilton, just so you know, there's going to be a Chilton school graduation courtyard with an actual set and a graduation ceremony so I can finally graduate from Chilton.

We will have honorary diplomas so even you, Scott, can graduate from Chilton with the high expectations that only Paris would have.

So that'll be throughout the day.

Oh, my gosh.

I want to graduate from Chilton.

You guys thought of everything.

There's so much. There's a whole bunch more. Do you have questions for us so far?

So you can still go into Luke's Diner and order coffee and get some Danish, right?

Oh, heck yeah.

Everything we did last year and the year before, we will have.

We're just adding more, more fun and exciting new things.

More stuff. How about, okay, so the cold brew station was over by the Dragonfly location. That was so crowded. That was so much fun, but so busy. Are there going to be more cold brew stations?

Well, all the new flavors I mentioned to you, yes. So we'll have a couple different places where you can get cold brew now to relieve the pressure off of that.

My son and I had so much fun visiting the cold brew stations and surprising fans and making those beautiful buckets of 32 ounces. So, I mean, it's, you know... Nick would load the ice. I'd put the coffee in and then I'd put the syrup and then the cocoa puffs. And now it's going to be Lucky Charms and it's going to be other things too. Oh, this is going to be so much. I'm going to have to visit all the cold brew stations. Are there going to be three now?

Three, yes.

Three cold brew stations. My God.

Jeez, you're going to be a busy boy.

Yeah, I'm going to be busy. And Scotty P's Big Mug Coffee is providing the coffee.

Of course.

Which we love. We love, love, love that.

All right. Anyway, what else, guys?

So, well, for people that didn't come in the past years, we'll still have, like you said, Luke's Diner, but Lorelei's House, the Dragonfly Inn, Miss Patty's School of Ballet that we built last year.

Will be rebuilt again.

And then Taylor's Old Fashioned Soda Shop, Weston's Bakery, which will have a new item.

Oh, Taylor's Old Fashioned Soda Shop coming back. Yes. Oh, love that.

With some special thing in it.

What's the special thing?

Taylor's famous banana split, of course.

Okay, there you go. Yeah. Beautiful, beautiful.

What's the Stars Hollow Creamery?

Is that different?

Oh, well, so, you know, you talked about lines.

We had a bit of a line to go into Taylor's last year and get our shakes.

We have a Luke's shake.

We have some shakes for all the different boyfriends. So they're all themed shakes.

Oh, a Dean, Jess, and Logan.

Team Jess and Logan. And with each shake, you get your own sticker so you can show... whose favorite boyfriend you have.

It was so popular, we're giving the shakes.

Its own location now, and it's going to be over on the street near the Dragonfly.

So yeah, people will find it on their maps.

It's going to be dedicated just for these shakes, which are so popular.

Oh, so that's the Stars Hollow Creamery.

Yes, yes.

Oh my gosh.

Okay, I'm learning things too.

This is great.

The one thing that is remarkable about this experience is is I get to hang out in the warehouse with all the boxes of the merch, and it's up to the ceiling, and it's the finest quality merch that I've ever seen. It's really great stuff, and there's literally hundreds of SKUs. David, James, you've done a wonderful job taking care of these fans. The fans are so happy when they feel the quality of the merch, and when they see this stuff, they cannot believe their eyes because it is so well thought out per location. It's location-specific merch.

You won't get this type of merch over here that they offer over at Luke's or over here. It's all so varied and so special and so well thought out.

Well, thank you, Scott.

And as I mentioned, we will have additional merch that you can't get anywhere else, only at this event. You can't get it online, only in this event. And I'm really excited for our Luke's store this year.

In fact.

I think we have a Luke's nutcracker coming.

So, you know, I mean, that's fun.

That's really fun.

Oh, my gosh. But you have a new flavored coffee, too, called I think I am all in autumn.

Well, it's how you say it, James. It's I am an autumn.

There you go.

Oh, I am an autumn.

I am an autumn. Blend.

So it's the I am an autumn blend, and we are serving that. And as I mentioned in our Luke's coffee tasting section of your store, you can get a little sample of that to see which of our amazing coffees that you want to purchase while at the event.

Unbelievable. Wow.

I bet.

I am an autumn.

David, a couple of things here. Tell us about, I understand last year there was a lot of parking issues. Have we solved this? Have you solved this? Yeah.

The issues are so many people came and that was exciting, but we want to make sure we have easy places for people to park this year. So when you buy your ticket, depending on which ticket you buy, I'm you'll have explicit instructions on where to park. So if you're buying just for Gilmore Girls, we're going to have a special parking lot. It's not right where the tour is.

It's a It's a couple blocks over, but you'll park there.

It'll be easy.

And it'll be like going to a theme park. You'll park there, and then we'll have these really nice shuttles that'll take people over and drop you off right in front of Stars Hollow.

So that'll be easy.

We will have our preferred parking, maybe something Richard and Emily Gilmore might buy if they were coming to the event. And that will be special right next to the event. And if you're going on the tour, the regular tour, and going to Stars Hollow afterwards, you'll park in the Studio Tour building just like usual. So it'll all tell you.

It'll be very easy to follow when you buy your ticket. It'll tell you where you're parking, and you'll get all the instructions and information.

So it'll be easy.

Yeah, and if you're taking an Uber or a taxi or something, you just drop off at the Studio Tour building. Exactly, exactly. And I just wanted to make sure you all knew that guests have to be five years old or older to get in.

Okay so all the all the future gilmore girls they have to be at least six they have.

To be at least five it can't be four.

Exactly right right right okay.

How about a uh The costume contests are a lot of fun, right? Oh, yeah.

Every day at 3.30, and a couple times you have hosted this amazing event, and people can wear their best costumes, and they can really get into the cosplay of the moment.

Yeah. Yeah.

And another show that we're adding, if you all remember.

The episode where Rory auctions off her basket... So that will be a new show that we do a couple of times throughout the day where we'll have a basket and maybe there'll be some Luke's coffee in that basket. But, um, that might be another presentation that you want to, uh, pop into every now and then.

So, uh, and I will be judging the costume contest every day.

By the way, I just, Oh, hooray. Yeah.

Even, even I didn't know that.

I am excited. We're writing that down.

Yeah. Danny, Danny said, uh, Danny said he wants, and Danny can't be here. Danny Khan. He was going to be on this, but, uh, He's busy, busy, busy. But he asked me to judge the contest every day. And I said, certainly. I mean, it's 3.30. I'll be there. I'll be doing the podcast. I think we start out the day 12 or 12.30 with the podcast every day.

And then I'll go around.

Now that people know that, they're going to up their.

Game, I think.

Please, please up your game. I love it.

So there's a wonderful gift basket that people win. If they win, place or show. Yeah. In the costume contest, what's in the gift basket this year, if you can describe it?

Well, usually it kind of varies. And we sometimes vary it depending on who wins. I mean, if it's a five-year-old Luke, we might give them something a little different than we might give a 30-year-old Misal.

Right, right, right.

But it'll be some great items from our exclusive merchandise and product. Usually, there might be a Luke's coffee in there. There might be a mug. There might be a couple other special pieces that surprise you.

Oh, yeah.

They're fun. Those are a lot of fun. That's big fun for me to go out there and mix it. up with those contestants. It's really a lot of fun.

I know what else was really big fun for you. And Suzanne, you both were in Miss Patty's School of Ballet so many times for those town meetings last year.

Guess what we're doing?

What are you doing?

We're expanding it.

We're having.

Three meetings per hour instead of two per hour. What?

Yeah. Three Miss Patty School of Ballet meetings, town meetings per hour, which are so fun. And, you know, there's like reenactors there.

It's very nice. I love going in there and surprising people. If you want to maybe see a Luke rant, you'll see it in there.

And we encourage, you know, when the people are here, when our guests are here, they become... citizens of stars hollow so if they want to make a comment in this town meeting we encourage it so it's really a lot of fun it is.

It's very very interactive speaking citizens of stars hollow i believe we're casting right now for to be a citizen of stars hollow like to actually work the event that those dates that we mentioned right and uh so it's it's it's.

A fun job that's connected to being a citizen of Stars Hollow, but it's with the tour company. So our tour.

That's fantastic.

So if you're in the Burbank area or Valley and LA area and you want to audition, look on wbjobs.com.

Right. I want to describe a little bit about what people are going to be seeing in the podcast in the Stephen J. Ross theater. audience members are going to obviously witness the live recording part of the podcast. And they're going to hear behind the scenes stories from the series, uh, special guests appearances, and they're going to be able to participate in this. This is what I really love about this is that is they're going to participate in a live Q and a with the audience. So the audience will get up to step up to some microphones and ask the questions that they want to ask. Uh, and that's when it really gets super, super fun. Not that the rest of it isn't great, but, Love the Q & A because you never know what kind of a question

you're going to get. Guys, this all sounds too good to be true, but somehow you three, Danny Kahn's not here, managed to surprise me every year. And the fans, oh, by the way, by the way, it's always very crowded there, right? It's a lot of fun. It's a huge celebration. People fly in from all over the world. There's a million different languages being spoken at any given time at that place.

Are you going to cap the ticket sales per day a little bit so the lines are a little less long?

Yes.

I don't know the exact number, Scott, but we did want to make sure we don't go... Everybody wants to come in, so how do you say no? We're going to limit the daily tickets. As we mentioned, you mentioned it yourself, now we have three places to get cold brew. If you were in line last year for cold brew, that'll help. adding more experiences, more shows. So I think if you've seen Luke's Diner, you may want to spend your time going through Luke's apartment this year. So there's going to be a lot of great new opportunities to spend your day. And hopefully that'll really make things a little easier for everybody.

All right. When are you going to announce? Well, you're announcing this is the announcement. Give us the website where they need to go. Oh, gosh.

Why do I, you know, WBStudioTour.com. WBStudioTour.com.

All right.

Everybody go to WBStudioTour.com to get your tickets and get them fast. What time will the site be live? What time will they be able to get it?

As you're hearing this podcast, the site will be on. It'll be live.

And get your tickets while they last. And remember, you can buy just the studio tour, just the Gilmore Girls event. If you want to do just that, you can buy that ticket. It's a little different than last year. Or you can do the tour like you did previously. And then at the end of the tour, you'll arrive at Stars Hollow. So those are two options.

Okay.

Yeah.

And you could click on little add-ons.

Yeah.

Right. So they're going to be able to buy... The Gilmore Girls experience, they're going to be able to buy the meet and greet with me.

Yes.

They're going to be able to buy the podcast.

To get into there.

To like Emily Gilmore's tea experience.

So two experiences that are very limited will be our tea and our Friday night dinners every night, Friday night dinner every night at the Dragonfly Inn. So if you, those do sell out. We only have limited seating in Suki's Diner there. So make sure you book those.

Early if you want to do those. But every night it will snow. Remember, it will snow.

Yeah.

Every night in Stars Hollow.

Oh, that's right.

The fun snow that we make.

And then the projections are going to happen again.

I hope.

Yes.

Bigger and better.

Our nighttime street-taculars, yes. We'll have a tree lighting at 5.30. At 6.30, we'll have the romantic dance. And I think you might know what that is. And then the grand finale every night. So you have three opportunities to see these shows and to smell the snow.

Right. And 630 is going to be the reflecting light dance?

Yes, that's a romantic dance.

Yes, yes.

Beautiful.

Oh, my gosh.

We all have to start booking the podcast guests together.

That's right.

I cannot wait to see you coming in for this.

I know.

This is very exciting. Very exciting. Well, gentlemen.

Oh, Scott, can I mention one food item I think you might love?

You remember that episode where Where Luke, he's preoccupied, and Caesar makes his chile quiles, you know?

I love chile quiles.

Yeah.

This year, we will have Caesar's chile quile nachos served in a Luke's cap.

Oh, my gosh. Oh, my gosh.

Oh, that's right. Is it going to be in a hard helmet? Yeah, yeah. Beautiful. Oh, wow.

Just like you might get at a big baseball game.

Oh, that's wonderful. What a great idea. Well, you guys have thought of everything. You always surprise us. The fans are always delighted with how inventive this thing becomes year in, year out. And that's why people come back every single year. And that's why you need to order everything. Quickly, you've got to get those tickets fast because this is, I don't know, it's not recidivism, right? These people come every single year, and the more people that do it, the faster the tickets go every year. So just give it to us again.

WBStudioTour.com.

WBStudioTour.com. It's Studio Tour, not tours?

Studio Tour, singular, yes.

Okay, WBStudioTour.com. And, you know, get your tickets right now.

For Gilmore Girls holidays.

Yeah, man.

This is a love letter to the fans. We hear everybody and what they want to see and experience.

And we're adding more. So we're really excited.

Oh, I can't wait.

Oh, this is going to be so much fun.

And when the fans come and see the whole spectacular, spectacular, please come up to David and I and tell us what you want.

To see next year.

Because that's what happens. And that's how this all happens. We just love hearing from you.

The enduring memories that I have from having, this will be, I don't know, our sixth year doing this and third really in the big way that we're doing it and it keeps getting bigger and bigger. The enduring memories that I have of fans who come for the first time and how overwhelmed they become emotionally. I remember doing some photos with people by the gazebo last year And it was during the day. And there was the these two women from Italy were there and they took a photo and they were kind of shaking and they were they I thought something I said, are you OK? No, no.

We're we're just and they sat down. on the benches and they just started weeping. They were looking around and they just couldn't believe that they were there in Stars Hollow as it was happening. And it's just, I see this time and again from fans. So have this experience. If you want a bucket list experience for Gilmore Girls, this is the one. Bring your families. It's a wonderful day.

You will make a ton of friends. It is the most celebratory, happiest place I have ever been in my life. and there's 6,000 of you there every day. So it's quite a spectacular group of people to be with.

Yeah.

I think when people come here the first time, they can't get over the fact that this is where it was actually filmed, and the sets still look the same. And if they weren't, we repaint them to look like they were.

Yeah, that's so special that it's like this is the actual place. That's what makes it so special for me.

And another thing is that people often i've heard this and i do a lot of convention and i hear that come fans come up to me we were there last year and they said but we only have one regret i said what is that that we didn't book multiple days oh wow so i would encourage people especially if you're coming from overseas book multiple days come and make a week out of it come three days in a row come five days in a row you're not going to be able to get to everything in one day um just you'll you'll you'll miss it after the first day you'll want to come back. So, um, anyway, can't wait to see everybody. Uh, David, thank you so much, James.

My pleasure.

You guys are so hardworking and so brilliant. And it is such an honor to work with people of this caliber who care so much about the fans. Um, every single fan listening right now, you are loved by these two gentlemen, myself, by Suzanne, in a way that manifests itself in Gilmore Girls Holidays, formerly Holidays Made Here. Come celebrate with us. It's the best festival of the year, for sure. On planet Earth. There's nothing better.

Wait, what was that? I smell snow.

Thank you so very much. Appreciate the time and how busy you are. And remember, you are the best fans on the planet. We will see you in Burbank, California, December 12th through January 3rd.

Let's do all the best.

And remember where you lead, we will follow. Stay safe, everyone. Hey, everybody, don't forget, follow us on Instagram at I Am All In Podcast and email us at gilmore at iheartradio.com.

It’s Gilmore Girls Holidays time!

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