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Is There a Sameness to Great Bars?
With Joanna back from Scotland, she rejoins Adam and Zach to discuss her takeaways from visiting Panda & Sons (https://pandaandsons.com/), the iconic and world-class bar in Edinburgh. Do bars at that level tend to seem more similar than you
Wine Loves to Talk Tradition. Should It?
Wine has long relied on tradition to sell itself: traditions surrounding wine producers and regions, traditions surrounding drinking occasions and traditions surrounding how all of that is used to market wine. Yet do those stories still mat
Studies Show Gen-Z Drinks, and Value is Paramount
Adam and Zach discuss two recent studies, the first of which (https://vinepair.com/articles/gen-z-drinking-rate-increases-boomers-drive-decline/) shows that, surprise (https://vinepair.com/articles/vp-podcast-gen-z-likes-drinking/), Gen Z i
The Paramount Importance of Hospitality
Adam and Zach discuss some of Adam's takeaways from hosting The Buildout, in particular about the tremendous importance of hospitality, and on making the guest experience welcoming and accommodating, as well as the need to be willing to cha
Can Vodka Break Out Again?
Adam, Joanna, and Zach are joined by VinePair spirits editor Aaron Goldfarb to discuss his recent list of the best vodkas, as well as how drinkers are relating to the spirit these days. Has the rise of the Martini, and particularly the Dirt
Can Wine Build a Bridge from RTDs to Bottles?
In the wake of the recently-announced (https://vinepair.com/booze-news/trinchero-releases-sauvy-b-wine-rtd-with-electrolytes/) "Sauvy B" from Trinchero Family Wine and Spirits and famed winemaker Joel Gott, Adam, Joanna, and Zach discuss wh
Do Drinks Dupes Make Sense?
Adam and Joanna discuss whether companies that are making obvious dupes or copies of popular drinks are being smart or just trying to cash in on a trend. Can you copy and become more premium? Does it matter if the packaging is nearly identi
Are RTDs Actually a Fad?
Adam and Joanna respond to a listener question: are RTDs actually a fad? Despite emerging in the late 2010s and becoming a significant part of the beverage alcohol industry in the 2020s, is it possible that they don't have staying power, or
So...Who's Gonna Buy Brown-Forman?
Adam, Joanna, and Zach discuss the renewed speculation (https://www.reuters.com/commentary/breakingviews/jack-daniels-days-drinking-alone-are-numbered-2026-06-30/) that Jack Daniels manufacturer Brown-Forman might be for sale: while the fam
Does "Americana" Still Move Booze?
Traditionally, summer (and the 4th of July specifically) have been opportunities for drinks brands of all kinds to (sometimes literally) wrap themselves in the American flag to move product. Yet even with the country's 250th anniversary jus
Should Bars Have Time Limits?
Busy restaurants have imposed time limits on diners for decades. Yet bars have, historically, operated in such a way that once you get a seat, and as long as you're behaving, you can generally stay as long as you like. Well, in this new era
Online Wine Retail Is a Dead End
Adam, Joanna, and Zach discuss the siren's song of online wine sales, and in particular the idea of affiliate marketing and referrals. So many businesses have taken aim at this potential market, yet when even Amazon decides that selling win
Can Hollywood Teach Us How to Reach Gen Z Drinkers?
With two Gen Z-directed movies lighting up the box office, it turns out that despite the doom and gloom, young people do want to go to the movies...if the movies are made for them. Adam, Joanna, and Zach discuss what the drinks industry mig
Can You Make World-Class Wine Without Drinking It?
Many winemakers the world over aspire to make world class wines. Yet the wines that are generally regarded as such have never been more expensive or difficult to source. So - can you make great wine if you almost never get to drink it? That
Why Do We Care Where the Industry Drinks?
Adam, Joanna, and Zach comment on the fact that while many publications (including VinePair) love to interview bartenders about their favorite places to drink, it's an open question as to whether that serves as good advice for the drinking
Wait, Smoking is Cool Again?
You might have heard that apparently, smoking cigarettes is cool again. Adam, Joanna, and Zach discuss what might be influencing this trend, why the health consequences of smoking might not resonate right now, and how that could impact the
Can Brands and Bars Score With the World Cup?
Adam, Joanna, and Zach discuss whether the brands and bars that are counting on the upcoming World Cup as a central park of their marketing push or as a major driver of business over the next month might be let down. Just how big is the Ame
Is Wine Country About Vines or Vibes?
Adam, Joanna, and Zach discuss whether people looking for a wine country outing actually care about being able to see vineyards, or even winery facilities, or if nice amenities and easy access are more appealing. Can urban tasting rooms and
Mezcal's Continued Search for Mainstream Success
Adam and Joanna are joined by VinePair Spirits Editor Aaron Goldfarb to break down his list of the 20 Best Mezcals for 2026 (https://vinepair.com/buy-this-booze/best-mezcals-2026/) and the general state of Mexico's other great agave spirit.
Reservations are Hurting Bars
Adam and Joanna dive into why the proliferation of reservation-only bars is hurting the industry, and has a surprising root cause. How is it that credit card companies and their desire to provide high-end perks for big spenders are changing
Are Seasonal Cocktails a Trap?
With Memorial Day marking the traditional start of summer, Adam, Joanna, and Zach discuss whether bars having seasonal cocktails that get tremendous acclaim is actually a good thing for those bars when drinkers can't have said cocktails yea
People Want to Drink. What's Stopping Them?
Adam, Joanna, and Zach discuss the quandary that faces the alcohol industry at the moment: people generally want to drink, but are drinking less than they used to. Instead of ascribing this to theories about wellness trends or shifting demo
Where is the Market for Domestic Sparkling Wine?
After his time in Oregon's Willamette Valley, Zach poses a question to Adam and Joanna: is there a real market for domestic sparkling wine, particularly wine that aims to be priced close to Champagne. Can a region well-known for Pinot Noir,
Why Has NYC Turned Prohibitionist?
Adam, Joanna, and Zach puzzle over New York City's recently launched (https://vinepair.com/booze-news/nyc-mayor-mamdani-health-department-anti-alcohol-buzzkill-campaign/) "Buzzkill" campaign, ostensibly to inform the public about the health
The Evolving Nature of Wine Marketing and Sales
On this special episode of The VinePair Podcast, Adam is joined by Dave Phinney, the founder of Orin Swift, to discuss his storied career in the wine industry, why he's so committed to traveling to sell and support his wines, what reaching
Will Attaboy's Newly-Formed Union Spark a Movement?
In light of the news that workers at the iconic New York City bar Attaboy have unionized, Adam, Joanna, and Zach discuss what might have led this unionization effort to succeed where previous ones have failed, whether this will spur similar
Do People Really Care About the Color of Their Red Wine?
Adam, Joanna, and Zach discuss whether wine drinkers still need every red wine to be deep and inky in color, or can brands and producers that have typically relied on Mega Purple and other additives instead get away from that practice? What
The Promise and Potential of California Sparkling Wine
On this special episode of The VinePair Podcast, Adam is joined by Nicole Hitchcock, the estate director of J Vineyards & Winery (https://www.google.com/aclk?sa=L&pf=1&ai=DChsSEwie1JKk7ZOUAxUN08IEHcVmLFgYACICCAEQABoCcHY&co=1&ase=2&gclid=Cj0
Taking Stock of the Best Tequilas of 2026
Joanna and Zach are joined by VinePair spirits editor Aaron Goldfarb to discuss his recently-published list of the Best Tequilas of 2026, including a growing number of bottlings proclaiming the use of tahona in the crushing process, a surpr
Does 818 Tequila Unlock Younger Drinkers for Sazerac?
Joanna and Zach discuss the recent news that Sazerac has taken a minority stake (https://vinepair.com/booze-news/sazerac-invests-kendall-jenner-818-tequila/) in Kendall Jenner's 818 Tequila. Despite persistent questions about whether celebr
